Angling Direct plc (ANG)

Overview

Angling Direct PLC is a leading retailer in the fishing tackle and equipment industry, serving customers in the United Kingdom, across Europe, and other international locations. Founded in 1986 and headquartered in Norwich, United Kingdom, the company operates through a blend of physical stores and online platforms. Its business structure is divided into three key segments: Stores, UK Online, and EU Online. This strategic division allows Angling Direct to cater to a wide range of customer needs, from those who prefer the in-person shopping experience to online shoppers looking for convenience. Over the years, Angling Direct has established itself as a comprehensive source for fishing gear, enabling both amateur and professional anglers to find everything they need in one place.

Products and Services

Angling Direct offers an extensive selection of fishing tackle products and equipment categorized as follows:

• Baits and Additives: These include a variety of fishing baits and associated additives designed to attract fish. Options cover everything from simple bait pellets to complex formulations catering to specific fishing conditions and target species.
• Bait Accessories: Essential tools and storage options such as bait boxes and bags that help anglers manage their baits effectively while on the water.
• Bait Boats: Automated boats used to deliver bait to precise locations on the water, increasing the chances of a successful catch.
• Barrows and Trolleys: Designed for easy transportation of fishing gear from the car to the fishing spot, these are critical for anglers carrying a lot of equipment.
• Bed Chairs and Accessories: For the overnight or day-long fishing trips, comfortable chairs and accompanying accessories ensure anglers can rest while waiting for bites.
• Bite Alarms: Electronic devices that alert anglers to when a fish is biting, essential for effective catch monitoring.
• Bivvies, Shelters, and Accessories: Temporary shelters that protect anglers from the elements during extended fishing sessions.
• Fishing Clothing: Specialized clothing designed to keep anglers comfortable in all weather conditions, including waterproof jackets, boots, and hats.
• Cooking Equipment: Portable cooking devices that allow anglers to prepare meals on-site.
• Fish Care Products: Items dedicated to the care and handling of caught fish, ensuring their well-being before release.
• Reels, Rods, and Combo Sets: A wide range of fishing reels and rods for various types of fishing, along with convenient combo sets for beginners and experts alike.
• Terminal Tackle: The essential items that go on the end of your fishing line, including hooks, weights, and swivels, crucial for setting up the fishing line for specific types of fishing.
• Tools, Scales, and Nets: A variety of tools for cutting and repairing fishing gear, scales for weighing the catch, and nets for safely landing fish.

This comprehensive product lineup enables Angling Direct to meet the diverse needs of the fishing community, supporting the sport and hobby of angling across all levels of experience and interest.