Fitness equipment maker Peloton‘s CEO Peter Stern has said the company is exploring ways to expand its customer base by making its products available for use in gyms, and launching a peer-to-peer marketplace for used equipment.
Peloton has launched an equipment and accessories resale marketplace called Peloton Repowered, as the company boss also slapped a ‘not for sale' sign over the business.
Peloton introduced its own peer-to-peer resale marketplace, Repowered. [contact-form-7] The launch aims to capture a segment of the expanding resale market for connected fitness equipment and monetize devices no longer in active use in customers' homes, CNBC reported Tuesday (June 3).
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Leisure Industry | Consumer Cyclical Sector | Mr. Peter C. Stern CEO | XMUN Exchange | US70614W1009 ISIN |
US Country | 2,853 Employees | - Last Dividend | - Last Split | 26 Sep 2019 IPO Date |
Peloton Interactive, Inc. is a prominent leader in the interactive fitness sector, offering an innovative platform that caters to a global market both in North America and internationally. Founded in 2012 and headquartered in New York City, Peloton has revolutionized the way people exercise by integrating the convenience of home workouts with the intensity and motivation of studio classes. Its business model is centered around direct marketing and sales through its onepeloton.com website and a network of retail showrooms, ensuring a seamless purchase experience for its customers.
The Peloton Bike is the cornerstone of Peloton's product line, offering users a high-quality indoor cycling experience. It features a sleek design with a state-of-the-art touchscreen for streaming live and on-demand classes, bringing the vigor and camaraderie of a cycling studio into the comfort of your home.
An upgrade from the original model, the Peloton Bike+ boasts enhanced features such as a larger, rotating touchscreen that allows users to easily transition between cycling classes and floor-based workouts, enhancing the versatility of their fitness regimen.
The Peloton Tread offers an immersive running or walking experience with a sleek design and a touchscreen that streams thousands of live and on-demand classes. It's built not just for runners but for anyone looking to push their fitness to the next level, providing various training options from guided runs to high-intensity strength workouts.
As an advanced version of the Peloton Tread, the Tread+ features a larger running surface and a more powerful, shock-absorbing belt. With a focus on providing a premium, comfortable running experience, it appeals to serious runners seeking to bring the quality of a professional gym’s treadmill into their homes.
The Peloton Guide is a newer addition to the Peloton family, focusing on strength training. It uses smart camera technology to track movements and provide real-time feedback on form, helping users to maximize their workout efficiency safely at home.
Completing the Peloton equipment suite, the Peloton Row caters to those interested in rowing workouts. Like its counterparts, it features a large touchscreen for class streaming and is designed to offer a full-body, low-impact workout that is both effective and engaging.