Amaru, Inc. (AMRU)

Overview

Amaru, Inc., established in 1999 and based in Singapore, operates within the broadband media entertainment sector. The company’s business model revolves around offering interactive entertainment-on-demand and e-commerce streaming services. These services are delivered through a variety of channels, including broadband channels, Internet portals, and third-generation (3G) devices, catering to the evolving consumption habits of global audiences. Amaru, Inc. extends its services globally, underlining its commitment to providing cutting-edge entertainment solutions that leverage wire and wireless technologies to stream content across multiple platforms such as computers, televisions, personal digital assistants, and 3G handphones.

Products and Services

Amaru, Inc. offers a diverse portfolio of products and services designed to captivate and engage audiences worldwide. These include:

• Interactive Entertainment-on-demand and E-commerce Streaming: Utilizing broadband channels, Internet portals, and 3G devices, Amaru, Inc. delivers a wide array of interactive entertainment content and e-commerce solutions. This service tailors the digital experience to consumer preferences, facilitating access to various entertainment genres anytime, anywhere.
• Broadband TV Websites: The company operates multiple broadband TV websites featuring an extensive selection of entertainment content. Genres covered include movies, dramas, comedies, documentaries, music, fashion, and lifestyle, catering to a wide range of interests and demographics.
• Channel and Program Sponsorship: By engaging in channel and program sponsorship, Amaru, Inc. offers brands the opportunity to connect with their target audience through sponsored content, enhancing brand visibility and engagement.
• Online Subscriptions: Consumers can subscribe to channels and content, gaining access to exclusive entertainment offerings and premium services.
• Channel/Portal Development, Content Aggregation, and Syndication: Amaru, Inc. specializes in the development of channels and portals, alongside the aggregation and syndication of content, ensuring a vast and varied selection of entertainment is available to audiences.
• Broadband Consulting Services: Leveraging its expertise, the company provides broadband consulting services, assisting other businesses in navigating the complexities of broadband technologies and market opportunities.
• Broadband Hosting and Streaming Services: Offering hosting and streaming services, Amaru, Inc. ensures that content is delivered seamlessly and efficiently to end-users, supporting a high-quality viewer experience.
• E-commerce Commissions and Online Dealerships: Through e-commerce and online dealerships, the company monetizes its platform, facilitating the sale of products and services directly to consumers.
• Pay-per-view Services: For exclusive events and premium content, Amaru, Inc. provides pay-per-view services, allowing users to purchase access to specific programming or events.

The company markets its products and services under the M2B and WOWtv brands, emphasizing its focus on innovation and user engagement.