Vince Holding Corp. (VNCE)

Overview

Vince Holding Corp., headquartered in New York, New York, is a distinguished entity in the fashion industry, focusing on the design, merchandising, and sale of luxury apparel and accessories. The company targets a global customer base, with operations segmented into Vince Wholesale, Vince Direct-to-Consumer, and Rebecca Taylor and Parker. Initially established in 2002 as Apparel Holding Corp., the organization rebranded to Vince Holding Corp. in November 2013. Its market strategy encompasses direct-to-consumer sales through its branded specialty and outlet stores, as well as its ecommerce platform. Additionally, Vince Holding Corp. has fostered a unique approach to engagement through its subscription service, Vince Unfold. As of January 29, 2022, the company boasted a portfolio of 86 stores, including various formats and brand focuses.

Products and Services

• Women's Products

  Vince Holding Corp. offers an exclusive selection of women's apparel and accessories, including luxury items like cashmere sweaters, silk blouses, and leather and suede leggings and jackets. The range also encompasses dresses, skirts, denims, pants, t-shirts, footwear, outerwear, and accessories, designed to cater to the sophisticated preferences of modern women.

• Men's Products

  For men, the company presents a curated assortment of wardrobe essentials and luxury pieces. The product line involves t-shirts, knit and woven tops, sweaters, denims, pants, blazers, footwear, and outerwear, all crafted under the Vince brand to meet the quality and style standards of discerning male consumers.

• Rebecca Taylor and Parker Brands

  Under the Rebecca Taylor and Parker brands, Vince Holding Corp. extends its luxury apparel range to include occasion-forward dresses, suiting, silk blouses, leather and tweed jackets, outerwear, jumpsuits, cotton dresses and blouses, denim, sweaters, pants, skirts, and knit and woven tops. These products emphasize elegant and sophisticated designs tailored to special occasions and professional settings.

• Direct-to-Consumer Sales

  The company employs a robust direct-to-consumer strategy, selling its products through its branded specialty retail stores and outlet stores. This approach also includes a comprehensive e-commerce platform, vince.com, allowing customers a convenient online shopping experience. Additionally, Vince Holding Corp. innovates in customer engagement through its subscription service, Vince Unfold, offering a dynamic model of apparel consumption.

• Wholesale Business

  Beyond its direct retail operations, Vince Holding Corp. partners with wholesale department stores and specialty stores, broadening its distribution channels. This segment facilitates the accessibility of Vince, Rebecca Taylor, and Parker brands across various marketplaces, enhancing the company's market penetration and brand visibility.