Peloton Interactive Inc (NASDAQ:PTON) stock is up 10.7% to trade at $6.84 at last check, following an upgrade from UBS to "buy" from "neutral," which came alongside a lofty price-target hike to $11 from $7.50.
Peloton is reportedly launching a national expansion of its bikes/treadmill resale marketplace. A pilot version of this program yielded about three dozen sales in the last two months, and now the connected fitness company is expanding the marketplace on a national scale, Bloomberg News reported Tuesday (July 29).
The connected fitness company also created the role of chief technology officer to focus on AI.
Peloton's rebound reflects rising subscriptions, tight cost control and refurbished sales. Yet, the hardware sales drag lingers.
Fitness equipment maker Peloton‘s CEO Peter Stern has said the company is exploring ways to expand its customer base by making its products available for use in gyms, and launching a peer-to-peer marketplace for used equipment.
Peloton has launched an equipment and accessories resale marketplace called Peloton Repowered, as the company boss also slapped a ‘not for sale' sign over the business.
Peloton introduced its own peer-to-peer resale marketplace, Repowered. [contact-form-7] The launch aims to capture a segment of the expanding resale market for connected fitness equipment and monetize devices no longer in active use in customers' homes, CNBC reported Tuesday (June 3).
Peloton Interactive, Inc. (NASDAQ:PTON ) Bank of America Global Technology Conference Call June 4, 2025 1:00 PM ET Company Participants Peter C. Stern - CEO, President & Director Conference Call Participants Curtis Smyser Nagle - BofA Securities, Research Division Curtis Smyser Nagle Peloton.
Peloton Interactive is getting in on the resale market for its bikes and fitness equipment with its own proprietary marketplace.
Peloton launched its own secondary marketplace, Repowered, to get a slice of the burgeoning resale market for connected fitness equipment. Beginning Tuesday, people can list their equipment and gear for sale on Repowered and set their own price with the help of a generative AI tool, the company said.
A handful of stocks benefited massively during the pandemic. It was an interesting time to be an investor, to say the least, and those who targeted the stay-at-home stocks were rewarded handsomely with considerable gains.
Peloton Interactive reported strong results Thursday (May 8) for the third quarter, surpassing guidance on key metrics and showcasing progress on profitability. The company also raised its full-year fiscal 2025 guidance across several key financial measures.