Alphabet Inc.'s Google has spent the past week in Virginia federal court seeking to persuade a judge that selling off its advertising exchange is too risky, technologically difficult and would disrupt the market.
Alphabet, Inc. remains a top pick in the Mag-7, offering strong growth, profitability, and attractive valuations despite the recent rally. Q2 2025 results showed 14% revenue growth, 32% Google Cloud expansion, and robust free cash flow, supporting continued buybacks and margin stability. GOOG trades at the lowest forward P/E in its peer group, with solid PEG and EV/EBITDA metrics, suggesting room for multiple expansion if AI monetization accelerates.
After lagging the market in the first half of the year, facing competitive threats in artificial intelligence (AI), pressure on its advertising stronghold, challenges to Google Search, and ongoing regulatory headwinds, the tech giant has just posted its strongest quarter in nearly two decades, in terms of stock performance.
Alphabet remains a buy, with core businesses justifying a market cap well above $2 trillion. GOOGL's Search, YouTube, and Cloud segments are conservatively valued, yet still support significant upside, with Cloud showing rapid margin growth. AI could add nearly $1 trillion in market cap over the next decade, with multiple monetization avenues and strong enterprise potential.
Alphabet has been preparing for two years to sell its life sciences unit, Verily, a company executive told a court Thursday (Oct. 2).
Alphabet's Google and Comcast-owned NBCUniversal said on Thursday they had reached a long-term agreement to ensure the continued availability of NBC shows, including "Sunday Night Football" and "America's Got Talent", on YouTube TV.
Alphabet's Google said hackers are sending extortion emails to an unspecified number of executives, claiming to have stolen sensitive data from their Oracle business applications.
Google laid off more than 100 employees from design roles within the company's cloud unit, CNBC has learned. The roles often focus on using data, surveys and other tools to understand and implement user behaviors that inform product development and design.
In India, Bollywood stars are asking judges to protect their voice and persona in the era of artificial intelligence. One famous couple's biggest target is Google's video arm YouTube.
Alphabet's Class A stock rose 38% in the third quarter as Google's Gemini and cloud-computing businesses took off, defying doubters.
Google is willing to cough up more advertising data to publishers to fix its illegal monopoly over digital advertising technology, a top executive admitted Tuesday.
Alphabet Inc. is downgraded from Strong Buy to Buy due to valuation and increased macroeconomic risks, despite strong business fundamentals. GOOG's search dominance remains unchallenged, with no significant user or advertiser shift to Bing, and regulatory risks have eased. Gemini AI has caught up with ChatGPT, attracting interest from Meta and strengthening Alphabet's competitive position across business segments.