Illumin Holdings Inc. (ILLMF)

Overview

illumin Holdings Inc., previously known as AcuityAds Holdings Inc. until its rebranding in June 2023, originates from Toronto, Canada, with its inception dated back to 2009. This technology enterprise extends its digital media solutions to a global client base spanning the United States, Canada, Europe, Latin America, and beyond. It specializes in offering programmatic marketing platforms designed to streamline the connection between advertisers and their target audiences across a variety of digital media channels. The company caters to a wide range of clients, from Fortune 500 corporations to small and mid-sized businesses, providing cutting-edge advertising and media buying solutions that embrace the latest in programmatic technology.

Products and Services

Programmatic Marketing Platform

This flagship offering from illumin Holdings Inc. empowers advertisers to efficiently reach their audiences through multiple channels such as online display, video, social media, and mobile campaigns. The platform facilitates real-time purchasing of online display advertising, leveraging programmatic ad buying to optimize advertisers' media investments.

illumin Advertising Automation Technology

A core component of the company's suite of solutions, the illumin advertising automation technology, enhances advertisers' capabilities to plan and execute their campaigns. It offers comprehensive tools for media buying and omnichannel intelligence, enabling advertisers to devise consumer journey playbooks that seamlessly span across various screens and media formats. By employing programmatics, it allows for real-time execution and adaptation of advertising strategies, ensuring relevance and engagement throughout the consumer's journey.