Roctec Global PCL (ROCTEC.R)

Overview

Roctec Global Public Company Limited, alongside its subsidiaries, specializes in offering advertising services across Thailand, Hong Kong, and Vietnam. Initially known as Master Ad Public Company Limited, the firm underwent a name change in December 2023, marking a new phase in its operation. Established in 1988 and rooted in Bangkok, Thailand, Roctec Global operates in two significant business segments: Advertising and System Installation Service. Its services span across various domains, including outfitted street furniture with digital advertising capabilities and out-of-home media services aimed at enhancing public spaces and transportation systems with innovative advertising solutions.

Products and Services

• Street Furniture

  Roctec Global outfits urban spaces with LED digital screens and light boxes. This service transforms traditional street fixtures into vibrant advertising platforms, engaging pedestrians and vehicular traffic in city centers, business districts, and other strategic locations.

• Out of Home Media Services

  The company's out of home media services extend to highways, city centers, business areas, and additional spots where advertising can have a significant impact. These services are designed to capture the attention of a wide audience through strategically placed advertisements in high-traffic areas.

• System Integration Services

  Focusing on the advertising and public transportation sectors, Roctec Global offers system integration services. These encompass system development, installation, and maintenance, ensuring that digital advertising and informational systems are efficiently incorporated into public spaces and transportation networks.

• Media Rental Services

  Facilitating brands and businesses to achieve their advertising goals, Roctec Global provides media rental services. This allows for the temporary use of prime advertising spaces and digital platforms to launch targeted campaigns.

• Investment in Advertising Media

  By investing in advertising media, Roctec Global secures a stake in the evolving landscape of digital advertising. This strategic initiative supports its broader objectives of enhancing and expanding the reach of digital advertisements across its operational territories.

• Distribution of Software and Computer-Related Products

  The company's distribution efforts include software and computer-related products crucial for system development, with a focus on the advertising industry and system operations within public transportation. This ensures a comprehensive approach to maintaining and advancing digital infrastructure.