Britannia Industries Ltd. (BRITANNIA)

Overview

Founded in 1892, Britannia Industries Limited stands as a venerable purveyor of food products not just in its home country of India but across the globe. With an extensive distribution network, the company has managed to secure its presence in approximately 80 countries, providing a wide range of high-quality, varied food items. The company’s headquarters are located in Bengaluru, India, showcasing its rich history and innovation in the food industry through its diversified product portfolio that caters to a vast array of consumer tastes and preferences.

Products and Services

Biscuits: Britannia offers a wide variety of biscuits including Good Day, Marie Gold, NutriChoice, Milk Bikis, Tiger, 50-50, Jim Jam, Britannia Bourbon, Treat, Little Hearts, Pure Magic, Nice Time, and Biscafe. These range from healthy options to classic treats, catering to different consumer preferences.

Cakes: The company boasts a delectable selection of cakes under brands like Muffills, Fudge It, Gobbles, Layerz, Tiffin Fun, Rollyo, and Nut & Raisin Romance Cake, offering a sweet option for every taste bud.

Rusks: Under the Toastea brand, Britannia provides rusks - a perfect accompaniment to tea or coffee, known for their crispiness and subtle sweetness.

Center Filled Croissants: With the Treat Croissant brand, the company offers indulgent, center-filled croissants, combining soft pastry with sweet and creamy fillings.

Wafers: Britannia’s Treat Creme Wafers offer a crunchy escape with layers of delicious creme, catering to those who enjoy a light but flavorful snack.

Snacks: The Time Pass brand encompasses a variety of snacks designed for quick, enjoyable eating moments, perfect for on-the-go consumers.

Dairy Products: In the dairy category, Britannia offers cheese and dairy whitener along with gourmet, wheat flour, and white breads under the Britannia brand, extending its reach into essential kitchen staples.

Milkshakes, Lassi, and Flavored Milk: The Winkin' Cow brand provides refreshing milk-based drinks, ranging from milkshakes to flavored milk and lassi, catering to both traditional tastes and modern preferences.

Paneer and Dahi: Under the Come Alive brand, Britannia enters the traditional Indian dairy market with offerings such as paneer and dahi, essential components of the Indian diet.

Nutritious Bars: The Be You Protein Bars brand offers health-conscious consumers protein-rich bars, perfectly suited for fitness enthusiasts and those looking for nutritious snack options.