User Growth Rekindled: Pinterest reached a record 578 million monthly active users in Q2 2025, driven by strong Gen Z adoption, now representing 50% of the user base. E-Commerce Expansion: The company's shift toward shopping integrations and retailer partnerships could unlock a second revenue stream and reduce dependency on advertising (currently 95% of total). Strong Financial Foundation: Pinterest maintains low debt ($137 M) and over $2.6 B in cash, providing ample flexibility for tech investment, AI improvements, and share buybacks.
The latest trading day saw Pinterest (PINS) settling at $32.9, representing a +1.57% change from its previous close.
Pinterest has successfully transformed into a personalized shopping and inspiration platform, driving strong user and revenue growth. PINS is undervalued relative to its growth, but justified concerns about AI-driven disruption from platforms like ChatGPT and Gemini weigh on its valuation. Despite industry-leading ARPU and revenue gains, PINS still relies on non-GAAP metrics and must improve profitability to reach its full potential.
Pinterest (PINS) closed the most recent trading day at $33.12, moving +2.63% from the previous trading session.
Pinterest (PINS) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.
In the latest trading session, Pinterest (PINS) closed at $31.39, marking a -2.03% move from the previous day.
Recently, Zacks.com users have been paying close attention to Pinterest (PINS). This makes it worthwhile to examine what the stock has in store.
Investors often turn to recommendations made by Wall Street analysts before making a Buy, Sell, or Hold decision about a stock. While media reports about rating changes by these brokerage-firm employed (or sell-side) analysts often affect a stock's price, do they really matter?
The latest trading day saw Pinterest (PINS) settling at $35.81, representing a -1.35% change from its previous close.
Pinterest is rated Buy with a $52 price target, driven by international ad growth and AI-powered monetization. Performance+ and AI integration are expected to expand the SMB advertiser base, improve ROAS, and boost average spend, supporting margin expansion. International expansion via Google/Amazon integrations and reseller deals should accelerate revenue, despite near-term eCPM dilution and execution risks.
Pinterest remains a buy as user growth accelerates, especially among Gen Z, and monetization continues to strengthen. PINS's transition to a full-funnel performance ad platform and adoption of AI-driven tools have improved advertiser ROI and business resilience. The Instacart partnership opens new monetization avenues in the food and beverage vertical, enhancing PINS's value proposition to advertisers.
PINS' stronger growth outlook, AI-driven ad tools and Amazon partnership give it an edge over ETSY despite higher costs.