Starbucks Corporation (SBUX)
Should You Buy Starbucks Stock Now? It's Complicated.
Is coffee leader Starbucks (SBUX -1.21%) in the midst of a recovery? The market thinks so.
Should You Buy Starbucks Stock Right Now?
Starbucks (SBUX -1.21%) is working diligently to stop the decline in comparable-store sales.
Here's Why Brian Niccol's "Back to Starbucks" Plan Is Going Better Than It Seems
Starbucks' (SBUX -1.21%) new CEO Brian Niccol has been rapidly implementing changes within the iconic coffee brand, aiming to get "Back to Starbucks." In short, Niccol believes the key to returning to growth is getting back to what set Starbucks apart in the first place.
Jim Cramer Backs New Starbucks CEO
CNBC's Jim Cramer believes in new Starbucks Corp. (NASDAQ: SBUX) CEO Brian Niccol.
Starbucks' CEO-Led Turnaround Gains Traction: New Highs Likely
Starbucks' NASDAQ: SBUX outlook is improving, with Brian Niccol at the helm, and new all-time highs will likely be achieved by the end of this year. Now, more than a full quarter into the transition, the signs are clear that he was the right choice.
Starbucks: The Niccol Era Has Begun, But Don't Be Giddy Yet
Starbucks' Q1 earnings showed a positive start under CEO Brian Niccol, despite continued downward trends in key metrics like comparable sales and operating margins. The "Back to Starbucks" strategy is showing early signs of success, evidenced by increased loyalty program membership and reduced discount-driven transactions. Rising coffee prices and challenges in the Chinese market are significant headwinds, necessitating potential partnerships or stake sales to revive business.
Starbucks Stock Shines as Analysts Mull Early Merits of Turnaround Plan
Starbucks (SBUX) shares have moved higher Wednesday as some analysts seem to be buying in—albeit cautiously—on new Chief Executive Officer Brian Niccol's “Back to Starbucks” turnaround plan.
Starbucks' Comeback Plan: Algorithms, Digital Menus and Ceramic Plates
Starbucks' comeback effort includes some back-to-basics moves, but also some new twists.
Starbucks CEO Brian Niccol on plan to improve mobile orders
Starbucks chairman and CEO Brian Niccol on managing mobile and in-store orders.
Here's Why Starbucks Stock Popped Today After Reporting a Significant Drop in Sales
Shares of coffee giant Starbucks (SBUX 7.37%) popped on Wednesday after the company reported financial results for its fiscal first quarter of 2025 -- the first quarter of its hopeful turnaround. Global transactions fell 6% but Starbucks stock was counterintuitively up 7% as of 12:30 p.m.
Starbucks Posts Earnings Beat: New CEO Will 'Fix The Business The Right Way,' Analyst Says
Shares of Starbucks Corp SBUX were climbing in early trading on Wednesday after the Seattle-based company reported upbeat fiscal first-quarter earnings.
Starbucks Q1 Earnings & Revenues Top Estimates, Global Comps Decline
SBUX's first-quarter 2025 results reflect declining global comps amid leverage from net new store openings. Dive in to get a detailed view of the stock's quarterly performance.
