Peloton Interactive Inc. (US70614W1009)

Overview

Peloton Interactive, Inc. is a prominent leader in the interactive fitness sector, offering an innovative platform that caters to a global market both in North America and internationally. Founded in 2012 and headquartered in New York City, Peloton has revolutionized the way people exercise by integrating the convenience of home workouts with the intensity and motivation of studio classes. Its business model is centered around direct marketing and sales through its onepeloton.com website and a network of retail showrooms, ensuring a seamless purchase experience for its customers.

Products and Services

• Peloton Bike

  The Peloton Bike is the cornerstone of Peloton's product line, offering users a high-quality indoor cycling experience. It features a sleek design with a state-of-the-art touchscreen for streaming live and on-demand classes, bringing the vigor and camaraderie of a cycling studio into the comfort of your home.

• Peloton Bike+

  An upgrade from the original model, the Peloton Bike+ boasts enhanced features such as a larger, rotating touchscreen that allows users to easily transition between cycling classes and floor-based workouts, enhancing the versatility of their fitness regimen.

• Peloton Tread

  The Peloton Tread offers an immersive running or walking experience with a sleek design and a touchscreen that streams thousands of live and on-demand classes. It's built not just for runners but for anyone looking to push their fitness to the next level, providing various training options from guided runs to high-intensity strength workouts.

• Peloton Tread+

  As an advanced version of the Peloton Tread, the Tread+ features a larger running surface and a more powerful, shock-absorbing belt. With a focus on providing a premium, comfortable running experience, it appeals to serious runners seeking to bring the quality of a professional gym’s treadmill into their homes.

• Peloton Guide

  The Peloton Guide is a newer addition to the Peloton family, focusing on strength training. It uses smart camera technology to track movements and provide real-time feedback on form, helping users to maximize their workout efficiency safely at home.

• Peloton Row

  Completing the Peloton equipment suite, the Peloton Row caters to those interested in rowing workouts. Like its counterparts, it features a large touchscreen for class streaming and is designed to offer a full-body, low-impact workout that is both effective and engaging.