Guangdong Guangzhou Daily Media Co., Ltd. (002181)

Overview

Guangdong Guangzhou Daily Media Co., Ltd., established in 1992 and headquartered in Guangzhou, China, is a significant player in the newspaper media industry within the country. Initially known as Guangdong China Sunshine Media Co., Ltd., the company underwent a name change in July 2012 to better reflect its evolving business focus and geographical identity. As a comprehensive media entity, it operates through various subsidiaries, offering a broad spectrum of advertising and communication services. Its activities span across print and digital media advertising, outdoor media campaigns, and investment in media and related industries, positioning it strategically within China's fast-paced media landscape.

Products and Services

• Integrated Marketing Communication Services:

  Guangdong Guangzhou Daily Media Co., Ltd. provides a wide range of marketing and communication services. These include traditional print media advertising, leveraging the extensive reach and influence of newspaper advertising. It also encompasses digital media campaigns, outdoor media advertising, and other advertising services designed to meet the diversified needs of its clients.

• Creative Planning, Film and Television, Exhibition, Event Execution:

  This set of services underscores the company's capacity to deliver comprehensive marketing solutions. It offers creative planning services to ensure that advertising campaigns are innovative and resonate with the target audience. Additionally, it engages in film and television production, exhibition, and event execution, providing a holistic approach to media and marketing campaigns.

• Integrated Media and Marketing Communication Services:

  The company offers specialized services in integrated media and marketing communications, aiming to streamline the communication efforts of businesses across various media platforms. By doing so, it assures a cohesive and consistent marketing message that effectively reaches and engages the target audience.

• Newspaper and Commercial Printing Services:

  Apart from its advertising and communication services, Guangdong Guangzhou Daily Media Co., Ltd. also offers newspaper and commercial printing services. This division caters to the needs for high-quality printing solutions, ranging from newspaper publications to commercial print materials, thereby supporting the operational and promotional objectives of businesses.

• Investment in Media and Related Industries:

  In addition to its core services, the company actively invests in media and related industries. This strategic initiative aims to diversify its business portfolio, enhance its market position, and explore new growth opportunities within and beyond the media sector.