BTS Group Holdings Public Company Limited (BTSGY)

Overview

BTS Group Holdings Public Company Limited, a diversified conglomerate based in Thailand, operates predominantly within the mass transportation and marketing sectors, along with a variety of other business operations. Initially launched in 1968, the company undertook a significant rebranding in May 2010, transitioning from Tanayong Public Company Limited to its current identity. Rooted in Bangkok, Thailand, BTS Group has expanded its reach and influence across different sectors, offering a wide range of services aimed at enhancing urban mobility, marketing efficiency, and investment opportunities within the region.

Products and Services

• Move Segment:

  Under the Move segment, BTS Group operates and maintains the BTS Skytrain, an integral part of Bangkok's urban mass transportation system. Besides the Skytrain, it constructs and operates electric rails, including providing procurement services for trains. Further, it extends its services to bus rapid transit systems, underlining its commitment to improving public transportation in Thailand.

• Mix Segment:

  The Mix segment encapsulates BTS Group's marketing solutions, comprising of both offline and online channels. This includes advertising, digital, and sales services alongside system installation and integration. Moreover, it offers insurance brokerage services that cater to a diverse range of distribution channels and leverages the rabbit card service for commercial transactions.

• Match Segment:

  This segment illustrates BTS Group's strategic investments in various businesses beyond its core operations. The company diversifies its portfolio by engaging in restaurant operations, construction services, golf services, and other service-oriented businesses, fostering an ecosystem of sustainable business operations and services.

• Additional Services:

  Beyond the core segments, BTS Group is actively involved in other critical areas such as securities investment, management consultancy, and property development. It offers a breadth of essential services ranging from architecture and engineering consultancy to office space rentals. The group is deeply invested in the digital economy, providing ecommerce, digital payments, electronic money services, and bill payment solutions. It also manages a customer relationship management (CRM) program through loyalty and coupon kiosks, enhancing customer engagement and satisfaction. Additionally, BTS Group delves into edutainment through book publishing, software development, technology and system integration services, and oversees food and beverage management, highlighting its versatile business model and adaptive strategies in meeting market demands.