Nike, Inc. - Class B (NKE)
Nike: Iconic Brand But Wouldn't Touch It With A 10-Foot Pole Right Now
Nike remains a hold as persistent margin pressure and tepid revenue growth offset its iconic brand and near-4% dividend yield. NKE's recent double-beat earnings were inflated by a $986M one-time tariff refund; underlying EPS and margins declined, raising concerns about sustainable profitability. North America showed resilience, but declines in EMEA, APLA, and Greater China, plus flat FY'27 revenue guidance, limit near-term upside potential.
NIKE Trends to Watch as Sports Growth Fights Tariffs and China
NKE's sport-led reset is gaining traction in performance and wholesale, but tariffs, Direct weakness and China pressure keep the recovery uneven.
Is NKE Stock a Buy or Value Trap After Its 2026 Reset Effort?
NKE's 2026 reset has cash strength and performance traction, but weak estimates, channel pressure and valuation keep the stock from looking like a bargain.
NIKE Stock Outlook 2026 as Recovery Stays Uneven Across Markets
NKE's recovery is gaining ground in running, training and wholesale, but weak Sportswear, NIKE Direct and China trends keep its 2026 outlook uneven.
NIKE, Inc. (NKE) is Attracting Investor Attention: Here is What You Should Know
Zacks.com users have recently been watching Nike (NKE) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.
Whoop Hires Nike Marketing Veteran as Wearables Wars Heat Up
DJ van Hameren will join the screenless health-tracking brand as it works to push its appeal to a global audience as well as women.
NIKE's Wholesale Strength: A Signal of a Turnaround Ahead?
NKE's wholesale business is gaining momentum as stronger retail partnerships and healthier inventory support its turnaround strategy.
Bear of the Day: Nike (NKE)
Nike ( NKE ) shares continue to slide for one primary reason which the Zacks Rank has warned investors about for the past two years: persistent downward EPS estimate revisions by Wall Street analysts. In just the past few months the consensus EPS estimate for FY 2027 (ends May) has declined by 20% from $2.00 to $1.80.
Down 32%, Is Nike the Smartest Dividend Stock to Buy for the Second Half of 2026?
Nike is still navigating challenges in growing sales, with revenue down 1% year over year last quarter. Over the last year, Nike paid out significantly more in dividends than it generated in free cash flow.
7-Eleven sues Nike over alleged Air Max 95 design infringing brand colors
7-Eleven has filed a trademark infringement lawsuit against Nike Inc (NYSE:NKE, XETRA:NKE), alleging that the design of an upcoming Air Max 95 sneaker improperly incorporates elements of the convenience store chain's branding. The complaint, filed in federal court in Dallas, claims the shoe features a color scheme resembling 7-Eleven's signature red, orange and green stripes.
Nike's Sport Offense Reignites Momentum As ‘Rip The Script' Breaks 1.5 Billion Views
Nike just delivered a sobering fiscal 2026 earnings report, underscoring how difficult it is for a market leader to play catch-up in a category it once defined. While the company still expects headwinds through the first two quarters of fiscal 2027, it sees momentum building—led by outstanding performance around the World Cup, including over 1.5 billion views of the “Rip the Script” video during the first week of play.
Prediction: Nike Stock Set for 25% Rebound After Brutal Year
After a punishing year for shareholders, Nike (NYSE:NKE | NKE Price Prediction) finally looks interesting again.
