Nike, Inc. - Class B (NKE)
NIKE Hits 52-Week Low: Buy Opportunity or Time To Be Wary?
NKE hits 52-week low as weak demand, margin pressure and inventory clearing weigh; estimate cuts and a lengthy reset keep sentiment cautious despite innovation plans.
NIKE, Inc. (NKE) is Attracting Investor Attention: Here is What You Should Know
Zacks.com users have recently been watching Nike (NKE) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.
Can NIKE Shares Ever Bounce Back?
NIKE NKE shares have seen extremely poor performance for an extended period now, down more than 65% over the last five years. And in 2026 alone, shares are down more than 30%, with the poor YTD performance ranking it among the worst-performing S&P 500 stocks of the year so far.
Spring Cleaning Your Portfolio: 4 Stocks With Rising Risks Heading Into Q2
High expectations for artificial intelligence growth remain a potential risk, as market valuations for leading technology companies appear overextended.
Can NIKE's Cost-Cutting Plan Reignite Profitability in FY27?
NKE's sweeping cost cuts, workforce resizing and supply-chain reset aim to counter margin pressure, with benefits expected to build from FY27.
Down 75% From Its High, How Much Lower Can Nike Get?
Nike NYSE: NKE stumbled and fell, but now it is amid a turnaround that is gaining traction. However, the headwinds are fierce, and the turnaround is taking longer than expected, leaving the market vulnerable to a deeper decline.
NIKE's Gross Margin Drag & Tariff Costs Loom: Can It Protect Profits?
NKE faces tariff-driven margin pressure and restructuring costs but is banking on pricing, inventory control and supply-chain moves to rebuild profits.
Nike: A Textbook Trap For Contrarians
The NIKE, Inc. turnaround is moving too slowly, and some investors got impatient after the Q3 earnings results. The Q3 EPS beat did little to change sentiment, since Q4 still points to lower revenue and a roughly 20% YOY decline in China. In my view, China remains central to Nike's earnings story, and management said cleanup efforts there could keep weighing on revenue through fiscal 2027.
Nike Stock Sinks to Lowest Level Since 2014 as Weak Sales Outlook Spooks Investors
The road to Nike's turnaround looks bumpier after its latest quarterly report.
Nike turnaround may take longer than expected, analysts warn
Shares of Nike Inc (NYSE:NKE, XETRA:NKE) tumbled more than 15% on Wednesday after a weaker-than-expected earnings outlook analysts across Wall Street warning that a turnaround may take longer than anticipated. Bank of America cut its rating on Nike to “Neutral” from “Buy,” saying the company's recovery timeline has been pushed out as management now expects sales to remain negative through the third quarter of fiscal 2027.
Wall Street loses patience with Nike as turnaround drags, China weakness deepens
Nike may have beat Wall Street's fiscal 2026 third quarter earnings expectations but it wasn't enough to win over investors losing patience with CEO Elliott Hill's turnaround. The sneaker giant expects sales to be down for the rest of the year and its recovery in China to last through fiscal 2027, slated to end next spring.
Frustrated with Nike's failing turnaround? Give this stock a try instead, analyst says.
If you're looking for a way to play Nike's eventual turnaround, buy Dick's Sporting Goods shares, Oppenheimer said.
