Instagram is building an internal prototype of a new app that's similar to Snapchat. The disappearing photos app is being called "Instants.
Examine Snap's (SNAP) international revenue patterns and their implications on Wall Street's forecasts and the prospective trajectory of the stock.
SNAP beats Q4 earnings estimates as revenues rise 10% year over year on higher ARPU, Snapchat+ growth and stronger ads.
Snap positioned artificial intelligence (AI) as the core lever for improving advertiser performance and driving more profitable growth during the fourth-quarter earnings call.
Although the revenue and EPS for Snap (SNAP) give a sense of how its business performed in the quarter ended December 2025, it might be worth considering how some key metrics compare with Wall Street estimates and the year-ago numbers.
Snap is on a mission to diversify its revenue sources—moving from a business model in which it largely chases ad revenue to one where it can also make money through subscriptions and, eventually, hardware. The company's latest quarterly earnings report shows that, so far, the firm is having moderate success with that strategy.
Snap (SNAP) came out with quarterly earnings of $0.18 per share, beating the Zacks Consensus Estimate of $0.15 per share. This compares to earnings of $0.16 per share a year ago.
Snap saw its daily active users fall by 3 million to 474 million in the fourth quarter as the social media platform said it substantially reduced marketing investments “to focus on more profitable growth.” Net income surged to $45.2 million from the $9.1 million the year before.
The company behind Snapchat said its outlook excludes potential sales from the integration with Perplexity because Snap hasn't yet agreed on a path to a broader rollout of its deal with the AI company.
Sales in Snap's fourth quarter rose 10% year over year, while net income was $45.2 million, which was up nearly 400% from the $9.1 million it reported a year ago. The social media company said first-quarter revenue will be in the range of $1.50 billion to $1.53 billion, which is below analyst estimates of $1.55 billion.
Snap is finally transitioning from a structurally unprofitable social media platform into a diversified, monetizable ecosystem with multiple high-margin revenue streams and clear operating leverage. The Perplexity partnership unlocks monetization of Snap's most engaged surface for the first time, while the Specs spin-off removes a major valuation overhang and clarifies the profitability of the core. With revenue diversification accelerating, margins inflecting, and valuation still deeply discounted versus peers, I believe SNAP is positioned for a powerful multi-year snapback.