Serving individual and small-business clients in Canada, White & Co Financial Planning Inc. provides fee-based retirement and wealth-management advice, cash-flow modelling, and insurance planning, alongside tax-aware investment strategies. The firm integrates discretionary portfolio management with referrals to custodial partners and licensed advisors, targeting advised AUM across retail advisory segments. Revenue comes from advisory fees, planning engagements, and insurance commissions; growth vectors include digital client onboarding, integrated tax planning services, and partnerships with accounting practices. Market relevance is in delivering holistic financial planning to high-net-worth and pre-retirement households and supporting succession planning for owner-operated businesses.
Serving individual and small-business clients in Canada, White & Co Financial Planning Inc. provides fee-based retirement and wealth-management advice, cash-flow modelling, and insurance planning, alongside tax-aware investment strategies. The firm integrates discretionary portfolio management with referrals to custodial partners and licensed advisors, targeting advised AUM across retail advisory segments. Revenue comes from advisory fees, planning engagements, and insurance commissions; growth vectors include digital client onboarding, integrated tax planning services, and partnerships with accounting practices. Market relevance is in delivering holistic financial planning to high-net-worth and pre-retirement households and supporting succession planning for owner-operated businesses.
Focused on delivering tax‑efficient, goal‑based wealth management for individuals and small businesses, the firm emphasizes long-term capital preservation and sustainable income for retirement. Portfolios combine diversified core holdings with active, low‑turnover tilts toward high-quality fixed income, dividend growth equities, and insurance solutions to manage sequence‑of‑returns risk. Discretionary mandates and advisory accounts are underwritten with transparent fee alignment, cash‑flow modelling, and integrated tax planning. Growth strategy prioritizes digital onboarding, custodial partnerships, and scalable planning services to deepen household relationships and AUM.
Focused on delivering tax‑efficient, goal‑based wealth management for individuals and small businesses, the firm emphasizes long-term capital preservation and sustainable income for retirement. Portfolios combine diversified core holdings with active, low‑turnover tilts toward high-quality fixed income, dividend growth equities, and insurance solutions to manage sequence‑of‑returns risk. Discretionary mandates and advisory accounts are underwritten with transparent fee alignment, cash‑flow modelling, and integrated tax planning. Growth strategy prioritizes digital onboarding, custodial partnerships, and scalable planning services to deepen household relationships and AUM.
| Trades 129 | Longs Won 72/129 55% | Profit Factor 15.54 |
| Profitability | Shorts Won 0/0 0% | Standard Deviation $812,726.75 |
| Average Win $349,160.53 | Best Trade (Oct 14) $5.91M | Sharpe Ratio -103.18 |
| Average Loss -$28,372.55 | Worst Trade (Oct 14) -$534,793.57 | Z-Score -3.25 (100%) |
| Commissions $0 | Avg. Trade Length 11m 2w 5d | Expectancy $182,343.59 |
| Loss Size | 100% | 90% | 80% | 70% | 60% | 50% | 40% | 30% | 20% | 10% |
| Probability of Loss | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | 0.01% |
| Consecutive Losing Trades | 5,464 | 4,918 | 4,372 | 3,825 | 3,279 | 2,732 | 2,186 | 1,639 | 1,093 | 546 |
| Symbol | Quantity | Cost | Value | Comm. | Profit ($) | Gain (%) | Change |
|---|---|---|---|---|---|---|---|
| 7220 72201R585 | 139,566 | $3.66M | $3.7M | - | $41,298.9 | 1.13% | 0.0 |
FLXR TCW Flexible Income ETF | 300,921 | $11.7M | $11.41M | - | -$286,605.75 | -2.45% | -0.053% |
GNR SPDR S&P Global Natural Resources ETF | 59,116 | $2.96M | $4.54M | - | $1.58M | 53.36% | +0.695% |
IVV iShares Core S&P 500 ETF | 370 | $217,811.79 | $283,312.7 | - | $65,500.91 | 30.07% | -1.219% |
JPIB JPMorgan International Bond ETF | 77,901 | $3.69M | $3.66M | - | -$37,045.38 | -1% | +0.096% |
MLN VanEck Long Muni ETF | 114,023 | $2.03M | $1.89M | - | -$142,156.35 | -7% | -0.421% |
MUB iShares National Muni Bond ETF | 18,700 | $1.99M | $1.92M | - | -$77,671.37 | -3.9% | -0.063% |
RWO SPDR Dow Jones Global Real Estate ETF | 131,163 | $5.68M | $6.12M | - | $441,947.47 | 7.78% | -0.139% |
SCHA Schwab U.S. Small-Cap ETF | 707,188 | $18.25M | $22.61M | - | $4.35M | 23.84% | -1.616% |
SCHC Schwab International Small-Cap Equity ETF | 265,459 | $9.16M | $12.94M | - | $3.78M | 41.27% | +0.041% |
SCHE Schwab Emerging Markets Equity ETF | 133,457 | $3.58M | $4.76M | - | $1.18M | 32.97% | -1.273% |
SCHF Schwab International Equity ETF | 513,065 | $9.52M | $13.82M | - | $4.3M | 45.16% | -0.315% |
SCHH Schwab U.S. REIT ETF | 281,314 | $5.94M | $6.31M | - | $368,932.68 | 6.21% | +0.268% |
SCHI Schwab 5-10 Year Corporate Bond ETF | 427,382 | $9.5M | $9.23M | - | -$272,070.27 | -2.86% | -0.254% |
SCHJ Schwab 1-5 Year Corporate Bond ETF | 141,293 | $3.46M | $3.41M | - | -$42,914.83 | -1.24% | -0.083% |
SCHM Schwab U.S. Mid-Cap ETF | 439,692 | $12.23M | $14.99M | - | $2.76M | 22.59% | -1.331% |
SCHX Schwab U.S. Large-Cap ETF | 815,684 | $18.97M | $24.43M | - | $5.46M | 28.79% | -1.318% |
SPLB SPDR Portfolio Long Term Corporate Bond ETF | 421,974 | $9.4M | $8.74M | - | -$660,081.01 | -7.02% | -0.432% |
SUB iShares Short-Term National Muni Bond ETF | 2,406 | $253,938.93 | $253,327.74 | - | -$611.19 | -0.24% | +0.009% |
WTPI WisdomTree Equity Premium Income Fund | 6,638 | $218,447.77 | $218,257.44 | - | -$190.33 | -0.09% | -0.964% |