Advertising Agencies Industry | Communication Services Sector | Mr. Nan Chun Jiang CEO | XSHE Exchange | CNE000001KK2 ISIN |
China Country | 5,309 Employees | - Last Dividend | 29 Jun 2018 Last Split | - IPO Date |
Focus Media Information Technology Co., Ltd., initially established as Hedy Holdings Co., Ltd., has made a marked presence in the advertising landscape of China since its inception in 2003. With its headquarters nestled in Shanghai, the company specializes in devising offline advertising strategies, carving a niche for itself in the diverse advertising sector of China. Over the years, it has emerged as a leading force in the advertising industry, offering unparalleled services that cater to the dynamic needs of the market.
Focus Media offers an extensive LCD TV ad network that spans across various high-traffic locations. This network enables advertisers to reach a broad audience through engaging visual content displayed on strategically placed LCD screens, thereby maximizing viewer engagement and ensuring high impact advertising campaigns.
The company provides an array of display and poster frame services that are designed to capture the attention of onlookers in a variety of settings. These services allow for a flexible and creative approach to traditional advertising, facilitating brand visibility and recognition across multiple venues and platforms.
Expanding the scope of its advertising solutions, Focus Media also operates a movie theater ad network. This service provides advertisers with an opportunity to target audiences in a captive setting, leveraging the anticipation and engagement of moviegoers to deliver compelling advertising messages before screenings and during intermissions.