Qinghai Huzhu Tianyoude High-Tech Co., Ltd. (002646)

Overview

Qinghai Huzhu TianYouDe Highland Barley Spirit Co., Ltd. is a leading enterprise in China dedicated to the development, production, and sale of highland barley wine. The company, initially established as Qinghai Huzhu Barley Wine Co.,Ltd., underwent a significant rebranding to embrace its current name in January 2022. This strategic move reflects its deep commitment to celebrating the unique heritage and premium quality of its beverages. Strategically headquartered in Weiyuan, China, Qinghai Huzhu TianYouDe positions itself as a pioneer in the alcoholic beverage industry by emphasizing the rich, cultural significance of highland barley wine in the region.

Products and Services

• Tianyou De

  An exclusive brand that symbolizes the pinnacle of the company's efforts to craft exceptional highland barley wines. Emphasizing traditional brewing methods while incorporating modern techniques, Tianyou De is renowned for its exquisite flavor profile that appeals to connoisseurs and casual drinkers alike.

• Mutual Help

  This brand reflects the company’s philosophy of community and collaboration. Mutual Help is designed to offer a more accessible entry point to the highland barley wine market, providing an affordable yet high-quality option for those looking to explore this traditional beverage.

• Shiyide

  Shiyide stands as a testament to the artistry and dedication of Qinghai Huzhu TianYouDe's master brewers. Targeting a diverse audience, this brand combines the rich heritage of barley wine with a modern twist, aiming to attract a young demographic with its innovative flavors and branding.