Playgram Co., Ltd. (009810)

Overview

Playgram Co., Ltd. is a diverse company that operates mainly in the maintenance, repair, and operations sector, alongside its involvement in the video content industry both within South Korea and on an international scale. Initially founded in 1974 as NK Mulsan Co., Ltd., the company underwent a significant transformation and rebranded to Playgram Co., Ltd. in October 2021. It has since established its headquarters in Seoul, South Korea. Playgram has expanded its reach beyond its original scope to include innovative digital entertainment services, connecting fans worldwide with K-pop stars and providing an array of content rights across different artistic domains.

Products and Services

• Hellolive

This online live platform is a hallmark of Playgram’s inventive approach to digital entertainment, primarily focusing on bringing K-pop stars closer to their global fanbase. Through Hellolive, the company organizes online concerts and facilitates 1 on 1 video fan meetings, allowing for a more intimate and personalized fan experience in the digital age.

• Content Rights Distribution

Playgram has expanded its portfolio to include the distribution of various content copyrights, effectively managing and sharing artistic works such as movies, dramas, animations, and concerts. This distribution is conducted through both online and offline channels, ensuring a wide reach and accessibility to diverse forms of entertainment content.

• Content Visualization Production and Post Correction

Aside from its digital platform and rights distribution services, Playgram Co., Ltd. is also deeply involved in the technical side of content creation. This includes the production of content visualization and executing post-correction tasks. Their expertise in this area ensures that all distributed and created content meets high-quality standards, enhancing the overall viewer experience.