| KRX SM Exchange | DE Country |
Huddled Group Plc is an established company based in Nottingham, United Kingdom, renowned for its contribution to the virtual reality (VR) market under the Vodiac brand. Since its foundation in 1996, the company has diversified its business operations into the e-commerce sector focusing on direct-to-consumer sales. Particularly, Huddled Group Plc specializes in the sale of dry groceries and beverages, addressing the niche of surplus, short-dated, end of line, and mispackaged items through its Discount Dragon brand. In October 2023, the company marked a significant transition from its previous name, Let's Explore Group PLC, signifying a broadened focus and rebranding efforts to better encapsulate its expanded range of products and services. This repositioning reflects the company's efforts to integrate traditional e-commerce with cutting-edge VR technologies, creating immersive experiences for customers while offering practical household and food items at discounted prices.