Maxicity Holdings Ltd. (2295)

Overview

Creative Newtech Limited is a prominent distributor of information technology (IT), gaming, imaging, lifestyle, and security products both within India and internationally. The company, originally known as Creative Peripherals and Distribution Limited, underwent a name change in August 2021 to better reflect its broadened scope and technological advancements. Operational since 1992 and based in Mumbai, India, Creative Newtech efficiently structures its extensive product offerings across four key segments: Enterprise Business (EB); Fast Moving Social-Media Gadgets (FMSG); Fast Moving Electronics Goods (FMEG); and Fast Moving Consumer Technology (FMCT). The company’s success is driven by its robust distribution channels, which include sub-distributors, channel partners, e-commerce platforms, large format retail stores, and specialized retailers, ensuring a wide and effective reach of its diversified portfolio across the target markets.

Products and Services

• Monitors, TVs, Interactive Flat Panels (IFPs), PC Casing and Cooling Products, Laptops

  These offerings cater to personalized computing and entertainment needs with a wide range of visual display solutions and computer accessories. From high-performance monitors and TVs to IFPs designed for educational or corporate presentations, Creative Newtech provides a comprehensive selection of products for various user preferences.

• Signage Monitors, Mini-PCs and Desktops, Projectors, 3D Glass

  Focused on commercial and professional environments, these products offer solutions for digital signage, compact computing, and immersive presentation technologies, including advanced projectors and 3D viewing glasses.

• Laptop Enhancement and Mobility Products

  Targeted towards the mobile workforce and consumers seeking enhanced laptop functionality, these products include accessories and peripherals designed to improve the usability and performance of laptops on-the-go.

• Computers and Accessories; Fans and Light Bulbs; SSDs, Storage/Memory Cards, Graphics Cards

  Providing a broad range of computing essentials, from high-speed storage solutions and cutting-edge graphics cards for gamers and professionals, to basic components like fans and light bulbs that cater to general consumer needs.

• Craft and Cutting Products; Air Purifiers, Home Audio, Structured Cabling Systems, Cables

  This diverse category caters to both creative hobbies and home environment improvement, with products ranging from craft and cutting tools to air purifiers and audio systems for enhanced living spaces.

• Cameras, Lenses, Binoculars

  For photography enthusiasts and professionals, Creative Newtech offers a selection of cameras, lenses, and binoculars, catering to various levels of expertise and usage scenarios, from wildlife observation to professional photography.

• Retail Security Protecting Mobile Electronics Devices

  Understanding the importance of security in retail environments, the company offers solutions to protect mobile electronics devices from theft and tampering, ensuring retailer and consumer peace of mind.

• Audio Products (Speakers, Earphones)

  Satisfying the growing demand for high-quality sound, Creative Newtech distributes a variety of audio products, including speakers and earphones that cater to different listening experiences, from casual to audiophile-grade audio quality.