Summary
2WBA Chart
Weibo's Q2 Earnings Review: The AI Future Shines, But Q3 Looks Grim
Weibo stock surged over 11% after crushing Q2 earnings, beating revenue estimates and delivering a significant 26% surprise on its bottom-line earnings per share. Strong ad revenue from e-commerce and EV sectors fueled the beat, successfully offsetting persistent weakness in key verticals like FMCG, gaming, and luxury goods. Strategic AI integration shows early promise, with "intelligent search" MAUs surpassing 50 million, hinting at a future high-margin growth driver for the social media platform.
Weibo Corporation (WB) Q2 2025 Earnings Call Transcript
Weibo Corporation (NASDAQ:WB ) Q2 2025 Earnings Call August 14, 2025 7:00 AM ET Company Participants Fei Cao - Chief Financial Officer Gaofei Wang - CEO & Director Sandra Zhang - Investor Relations Officer Conference Call Participants Felix Liu - UBS Investment Bank, Research Division Timothy Zhao - Goldman Sachs Group, Inc., Research Division Operator Good day and thank you for standing by. Welcome to Weibo reports second quarter 2025 financial results.
Weibo: AI Bet Faces The Test Of Relevance In A Shifting Social Media Landscape
Weibo's Q1 results were stable, with flat revenue and slight net margin beat, but growth relies heavily on Alibaba and faces sector declines. We question Weibo's relevance amid rising competition from short-form video and lifestyle apps, despite sequential DAU/MAU growth showing signs of deceleration. AI initiatives are driving some engagement and ad efficiency, but monetization and ad sector headwinds limit meaningful topline impact.
Weibo Corporation American Depositary Receipt Dividends
 WB 11 Apr 2024 Paid | Other | $0.82 Per Share |
| WB 23 Jun 2023 Paid | Other | $0.85 Per Share |
Weibo Corporation American Depositary Receipt Earnings
| 18 Nov 2025 (In 1 month) Date | | 0.44 Cons. EPS | - EPS |
| 6 Nov 2025 (In 1 month) Date | | 0.42 Cons. EPS | - EPS |
| 28 Aug 2025 Date | | 0.27 Cons. EPS | - EPS |
| 21 Aug 2025 Date | | 0.43 Cons. EPS | - EPS |
| 14 Aug 2025 Date | | 0.43 Cons. EPS | 0.54 EPS |
| WB 11 Apr 2024 Paid | Other | $0.82 Per Share |
| WB 23 Jun 2023 Paid | Other | $0.85 Per Share |
| 18 Nov 2025 (In 1 month) Date | | 0.44 Cons. EPS | - EPS |
| 6 Nov 2025 (In 1 month) Date | | 0.42 Cons. EPS | - EPS |
| 28 Aug 2025 Date | | 0.27 Cons. EPS | - EPS |
| 21 Aug 2025 Date | | 0.43 Cons. EPS | - EPS |
| 14 Aug 2025 Date | | 0.43 Cons. EPS | 0.54 EPS |
Weibo Corporation American Depositary Receipt (2WBA) FAQ
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Weibo Corporation American Depositary Receipt Profile
| Internet Content & Information Industry | Communication Services Sector | Gaofei Wang CEO | XDUS Exchange | US9485961018 ISIN |
| CN Country | 4,982 Employees | - Last Dividend | - Last Split | 17 Apr 2014 IPO Date |
Overview
Weibo Corporation, with its origins as T.CN Corporation before renaming in 2012, stands as a monumental social media platform within the People's Republic of China, engaging users through its subsidiaries. Founded in 2009 and establishing its headquarters in Beijing, Weibo Corporation has burgeoned into a pivotal network for user-initiated content creation, distribution, and discovery. Segmented into Advertising and Marketing Services as well as Value-Added Services, this subsidiary of Sina Corporation caters to a vast demographic, promoting dynamic social interaction, content exploration, and expressive freedom within its digital milieu.
Products and Services
Weibo Corporation offers a diverse array of products and services aimed at enhancing user experience, engagement, and content monetization, including:
- Discovery Products: Designed to assist users in uncovering new and relevant content on the platform, facilitating a tailored exploration experience.
- Self-expression Products: Allows users to freely express themselves, creating a personal and engaging user experience on the platform.
- Social Products: Encourages and promotes interaction amongst users, fostering a vibrant community environment.
- Advertising and Marketing Solutions: Offers a variety of options including social display advertisements and promoted marketing offerings such as Fans Headline and Weibo Express. These tools help businesses achieve higher visibility and engagement with potential customers.
- Promoted Trends and Search Products: Appear alongside users' content discovery and search activities, enhancing the visibility of promotional content.
- Video/Live Streaming and Editing Tools: Supports content diversification through engaging video and live streaming options, coupled with editing tools for polished content creation.
- Content Customization and Copyright Contents Pooling: Allows for the customization of content and pooling of copyrighted materials, ensuring a rich and diverse content landscape.
- User Interaction Development: Tools and products designed to enhance user interactions, fostering community engagement and user retention.
- Search List and Trends List Recommendations: Tailored recommendations that enhance the user's content discovery process, based on their preferences and behaviors.
- Open Application Platform: Allows third-party app developers to integrate their applications with Weibo, enabling users to share third-party content on the platform seamlessly.
- Weibo Wallet: A financial tool for platform partners to conduct promotional activities such as distributing red envelopes and coupons, which can aid in user engagement and platform monetization.
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