| Electronic Equipment, Instruments & Components Industry | Information Technology Sector | Mr. Kim Heng Lim CEO | XKLS Exchange | MYL5305OO007 ISIN |
| MY Country | 1,836 Employees | 21 Apr 2026 Last Dividend | - Last Split | - IPO Date |
Senheng New Retail Berhad serves as an investment holding company with a predominant focus on operating as a consumer electrical and electronics chain retailer in Malaysia. Established in 1989 and headquartered in Kuala Lumpur, Malaysia, it stands as a significant subsidiary of Sq Digital Sdn Bhd. The company's operations are segmented into two main divisions: the Trading Division, which revolves around the retail of electronics, and the Warranty Division, focusing on after-sales services. Senheng New Retail Berhad showcases a wide presence in Malaysia through its various store brands, namely Grand Senheng Elite, Grand Senheng, and Senheng, besides its senQ and Grand senQ digital stations, rendering it a leading figure in the Malaysian retail landscape.