Fill Up Media S.A. (ALFUM)

Overview

Fill Up Media S.A., founded in 2010 and headquartered in Lyon, France, specializes in digital out-of-home (DOOH) advertising. The company innovates the advertising sector by leveraging the untapped potential of fuel stations across various locations. By installing screens on fuel dispensers, Fill Up Media S.A. offers a unique platform for businesses to broadcast their advertising spots directly to consumers during the fueling process. This model not only provides an innovative advertising medium but also enhances the customer experience at fuel stations with engaging content.

Products and Services

• Digital Out-of-Home Advertising Services

  Fill Up Media S.A.'s primary service revolves around digital out-of-home (DOOH) advertising, focusing on delivering short advertising spots through a network of screens installed on fuel dispensers. This approach targets a captive audience, offering advertisers a valuable opportunity to reach consumers with high engagement potential during the minutes spent refueling their vehicles.

• Network of Screens on Fuel Dispensers

  A distinctive aspect of Fill Up Media S.A.'s offering is its network of screens located on fuel dispensers. These screens provide a dynamic platform for broadcasting a variety of short advertising spots, tailored to capture the attention of consumers while they are engaged in the act of refueling. This setup not only benefits advertisers by increasing visibility in a less cluttered advertising space but also enhances the customer experience with informative and entertaining content.