Primarindo Asia Infrastructure Tbk. (BIMA)

Overview

PT Primarindo Asia Infrastructure Tbk., established in 1988 and headquartered in Jakarta, Indonesia, previously known as PT Bintang Kharisma Tbk, rebranded itself in 1997. This company specializes in the production and marketing of sports and casual footwear under the renowned Tomkins brand name, catering to both local markets in Indonesia and an international clientele. Operating through two primary segments, Production and Sales of Shoes, PT Primarindo Asia Infrastructure has carved a niche in the footwear industry. Its strategic positioning as a subsidiary of PT. Golden Lestari further strengthens its market presence and operational capabilities. The company leverages a diverse distribution network, encompassing department stores and online platforms, to effectively reach its target consumer base. Additionally, its foray into exporting signifies a commitment to expanding its global footprint, thereby enhancing its competitive edge in the footwear market.

Products and Services

PT Primarindo Asia Infrastructure Tbk. offers a broad spectrum of products and services tailored to meet the diverse needs of its clientele, spanning individual consumers to larger wholesale buyers. These offerings encapsulate the company's expertise in the footwear industry, reflecting its dedication to quality, innovation, and consumer satisfaction. Below is a detailed exploration of its range:

• Shoes for Footwear: A comprehensive collection of sports and casual shoes designed to cater to a wide array of customer preferences and activities. This category underscores the brand's commitment to delivering both style and functionality.
• Sports Shoes: Specifically engineered for athletic activities, these shoes combine cutting-edge technology with comfort, enhancing performance for both amateur and professional athletes.
• Leather and Artificial Leather Industry: This product line caters to the specific needs of the leather goods market, supplying both authentic and synthetic leather for a variety of applications, including footwear and fashion accessories.
• Wholesale and Retail of Shoes, Sandals, Other Footwear: The company's robust distribution network facilitates the wholesale and retail of a wide range of footwear options. This extensive portfolio ensures that all consumer preferences are adequately addressed, from everyday casual wear to specialized sports gear.
• Furry Leather Footwear: An innovative offering that combines comfort with style, featuring footwear made from furry leather for a unique aesthetic appeal and tactile experience.
• Used Goods and Scrap: Demonstrating an environmental consciousness, the company also deals in the resale and recycling of used goods and scrap materials, contributing to sustainability efforts.
• Retail Trades of Clothing Accessories: Beyond footwear, PT Primarindo Asia Infrastructure extends its retail offerings to include clothing accessories, broadening its product range to meet the comprehensive needs of its customers.
• Retail Trades through Media for Textile, Clothing, Footwear, and Personal Use Commodities: Leveraging modern retail platforms, the company reaches its audience through various media channels, offering textiles, clothing, footwear, and personal use items to a broad demographic.