Bridgestone was dealing with pressure from hoarding by distributors of competing Thai products instead of their own, particularly in the truck and bus market. This skewed the mix away from higher value products like those of the Firestone brand. The higher exposure to the Americas has made Bridgestone worse hit by these effects.
Bridgestone Corporation (OTCPK:BRDCY) Q2 2024 Earnings Conference Call August 9, 2024 1:00 AM ET Company Participants Masahiro Higashi - Global Chief Administration Officer Shuichi Ishibashi - Global CEO and Representative Executive Officer Naoki Hishinuma - Global CFO and Executive Director, Group Finance Conference Call Participants Kazunori Maki - SMBC Nikko Securities Inc. Rimi Yoshida - Citigroup Global Markets Shiro Sakamaki - Daiwa Securities Shinji Kakiuchi - Morgan Stanley Unidentified Company Representative Thank you very much for coming to the Summary of Financial Results for the First Half of 2024 and Fiscal 2024 Guidance Presentation. I would like to introduce to you the participants today.