Burberry Group Plc Sponsored ADR (BURBY)
Burberry's turnaround prospects tempt Deutsche upgrade
Burberry Group PLC (LSE:BRBY) gained on Monday after being upgraded to a ‘buy' rating by Deutsche Bank analysts. Deutsche forecast 2025 to bring a turnaround in fortunes for the luxury sector as a whole, but also Burberry as it embarked on its own overhaul plan.
Burberry: Dismal Results But Wait For The Next Update
Burberry's stock price spiked recently following its interim results, which is striking considering that neither the financials nor the outlook encourage confidence. It is however somewhat comforting that the company has a turnaround plan in place now, which could result in better days. At the same time, only limited improvements are to be expected in the short-term.
Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products rather than new fashions will help to turn its brand around.
Embattled fashion house Burberry reveals massive overhaul sending shares to an all-time high
Burberry is aiming to boost waning sales by refocusing on heritage designs and statement pieces under sweeping revamp plans announced Thursday. Shares jumped over 22% on the announcement, logging their biggest-ever intraday gain.
Burberry Puts Trenchcoats and Scarves at Center of New Strategy
Burberry (BURBY) on Thursday outlined a new strategy that will focus on scarves and the outerwear such as trenchcoats it is known for as the British luxury group reels from a sharp quarterly loss.
Burberry racing against clock in revival as figures offer brief relief - analysts
Burberry Group PLC (LSE:BRBY) faces a race to revive fortunes by turning back to its roots after the luxury firm's strategic update and results on Thursday offered initial relief. AJ Bell analyst Russ Mould noted the turnaround, which boss Joshua Schulman said would see focus return to its core traditional product range, was needed.
Burberry shares soar 20% as new CEO pledges focus on fashion brands' heritage
Shares in Burberry jumped by a fifth after the British fashion brand's new boss pledged to “act with urgency to course correct” the company after it swung to a first-half loss.
Burberry launches urgent turnaround plan to save the brand
Burberry's CEO Joshua Schulman says the brand is undergoing an urgent "course correct." The strategy aim comes as the luxury brand reports revenue plummeted 22% in its interim results.
Burberry up 14% as City welcomes turnaround plan
Burberry Group PLC's (LSE:BRBY) shares surged 14% in early trading as investors responded positively to a turnaround strategy introduced by new CEO Joshua Schulman, which includes a higher-than-expected £40 million in cost-savings. The British luxury fashion brand announced its “Burberry Forward” plan following a challenging first half, marked by a 22% drop in sales to £1.09 billion and pre-tax losses of £80 million.
Burberry looks to heritage with turnaround plan as losses mount
Burberry Group PLC (LSE:BRBY) has launched efforts to revive its loss-making operations by doubling down focus on heritage and core products. Chief executive Joshua Schulman unveiled the turnaround bid on Thursday, noting Burberry had “moved too far” from its core with “disappointing results”.
Burberry announces turnaround plan as sales continue to slide
Burberry's new CEO Joshua Schulman announced a turnaround strategy for the struggling British luxury brand on Thursday, as sales continued to slide in its second quarter.
Concerns mount for Burberry, LVMH as global luxury sector in worse state since financial crisis
Global consulting firm Bain & Company is projecting a 2% contraction in global luxury sales in 2024, representing the first annual decline since the global financial crisis in 2008, barring the Covid-19 period. This year's decrease, expected to bring the personal luxury goods market to €363 billion, highlights weaker demand in critical markets such as China and South Korea, even as sectors like beauty and eyewear show resilience.
