Central Proteinaprima Tbk (CPRO)

Overview

PT Central Proteina Prima Tbk, headquartered in Jakarta Selatan, Indonesia, is a leading integrated aquaculture company operating both locally and internationally. Founded in 1980, the company has experienced several milestones, including a name change from PT Central Proteinaprima Tbk to its current name in June 2014, which reflects its dedication to its core business in the protein-based product industry. PT Central Proteina Prima Tbk is involved in various segments of the aquaculture industry, including Feeds, Food Products, and Others. It has built a comprehensive business model that encompasses shrimp farming and hatchery, cold storage, shrimp trading, production and sale of shrimp and fish feeds, along with offering a range of processed food products. Furthermore, the company has extended its market reach through online platforms such as Tokopedia and Shopee, and exports its high-quality seafood products to several major markets including the United States, Europe, and Japan, catering to a diverse customer base from retail to hospitality sectors.

Products and Services

PT Central Proteina Prima Tbk provides a wide array of products and services, primarily focusing on aquaculture and processed food, categorized as follows:

• Shrimp Farming and Hatchery: The company engages in sustainable shrimp farming and operates hatcheries to provide healthy shrimp fry for aquaculture, ensuring a controlled and quality start to the shrimp life cycle.
• Cold Storage and Trading of Shrimps: To maintain the quality of its products, PT Central Proteina Prima Tbk offers cold storage solutions, alongside trading services to meet the global demand for shrimps.
• Shrimp and Fish Feeds Production: Recognizing the importance of nutrition in aquaculture, the company produces a range of feeds for shrimp and fish, aimed at optimizing growth and health of aquatic animals.
• Fry and Pet Food Products: Apart from aquaculture feeds, it also produces food products for fry (young fish) and pets, diversified to cater to different market needs.
• Processed Food Products: The company offers a variety of shrimp and fish-based processed food products under its brands, namely Fiesta Seafood, Shifudo, and Frosh, catering to consumers looking for convenient and quality seafood options.
• Probiotic and Medicines for Shrimp: Probiotics and medicines specifically designed for shrimp are offered by PT Central Proteina Prima Tbk to support the health and wellbeing of farmed shrimp, reflecting the company's commitment to sustainable and responsible aquaculture practices.

Focused on quality and sustainability, PT Central Proteina Prima Tbk’s offerings symbolize its dedication to both the aquaculture industry and the culinary preferences of its customers. Through its continuous innovation and commitment to excellence, the company strives to maintain its position as a leading provider in the aquaculture and food product sectors.