Sports-betting companies have seen their stocks slide over fears of competition from prediction markets.
DraftKings (NASDAQ:DKNG | DKNG Price Prediction) has had a rough stretch in 2026.
DraftKings Inc. has achieved rapid revenue growth, moving from $3.67B in 2023 to $6.05B in 2025, and recently turned a net profit. DKNG's user base and average revenue per monthly unique payer continue to expand, supported by successful product diversification and a strong customer acquisition flywheel. Management guides for 2026 revenue of $6.5–$6.9B and EBITDA of $700–$900M, reflecting ongoing momentum and confidence in new offerings like DraftKings Predictions.
When deciding whether to buy, sell, or hold a stock, investors often rely on analyst recommendations. Media reports about rating changes by these brokerage-firm-employed (or sell-side) analysts often influence a stock's price, but are they really important?
DraftKings has rolled out a new rewards currency called Crown Cash that powers the company's loyalty program, DraftKings Rewards, and makes it easier to view and use rewards across eligible DraftKings experiences, the digital sports and gaming company said in a Wednesday (Aug. 12) press release.
DraftKings faces existential pressure as prediction markets outpace traditional sportsbook offerings. DKNG remains a "Sell" despite a brief Q2 rebound; shares are down ~30% YTD and trade at a premium. Revenue and EBITDA are declining, with 1H EBITDA at $282 million, well below the FY26 guidance midpoint of $750 million.
At $24.03, DraftKings (NASDAQ:DKNG | DKNG Price Prediction) is a hold.
DraftKings Inc. (DKNG) Q2 2026 Earnings Call Transcript
DraftKings is positioning itself not simply as a sportsbook operator, but as a nationwide sports commerce platform capable of acquiring, engaging and monetizing customers across multiple products. As company executives stressed to investors during a second-quarter 2026 earnings call Friday (Aug. 7), prediction markets are becoming central to that ambition.
DraftKings NASDAQ: DKNG said its core business continued to grow in the second quarter of 2026, generating $115 million in adjusted EBITDA as customer acquisition, retention and engagement exceeded management's expectations. The company maintained its full-year revenue outlook of $6.5 billion to $6.9 billion and adjusted EBITDA outlook of $700 million to $900 million, including planned investment in its predictions business.
DraftKings (DKNG) came out with quarterly earnings of $0.09 per share, missing the Zacks Consensus Estimate of $0.22 per share. This compares to earnings of $0.38 per share a year ago.
The headline numbers for DraftKings (DKNG) give insight into how the company performed in the quarter ended June 2026, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.