DataWorks Group Limited (DWG)

Overview

DataWorks Group Limited is a technology company headquartered in North Sydney, Australia, that specializes in the development of advanced software solutions aimed at secure data management and analysis. Established in 2011, the company rebranded from its former name, IXUP Limited, in 2025. DataWorks Group offers a comprehensive suite of products designed for various sectors, including responsible gaming, sports marketing, and data analytics.

The company’s core technology is centered around a secure data engine and a collaboration platform that utilizes encryption to uphold data privacy, control, and security. This innovative approach allows organizations to safely share and analyze sensitive information. Notably, the company plays a significant role in supporting vulnerable populations, especially in the gambling context, through its dedicated solutions. With operations extending across Australia, the UK, and North America, DataWorks Group is recognized for providing infrastructure software that significantly enhances data security and integrity within regulated industries and data-driven marketing environments.

Products and Services

• Secure Data Engine

  This proprietary technology enables organizations to manage and analyze data securely by applying advanced encryption methods, ensuring that sensitive information remains confidential and protected during transactions and shared analysis.

• Collaboration Platform

  Designed to facilitate secure communication and data sharing among stakeholders, this platform enables organizations to engage with partners and clients while maintaining stringent security measures, effectively supporting collaborative data initiatives.

• BetStop National Self-Exclusion Register

  A tool designed specifically for the gambling sector, BetStop provides a critical service for vulnerable individuals, allowing them to register for self-exclusion from gaming activities. This tool not only aids in responsible gaming but also promotes public safety and awareness.

• Data Analytics Solutions

  These solutions empower organizations to make data-driven decisions by providing deep analytical insights derived from their data pools, ultimately enhancing marketing strategies and operational efficiencies across various sectors.

• Compliance Solutions for Regulated Industries

  DataWorks Group offers solutions that ensure organizations comply with stringent regulations regarding data handling and privacy. This service is crucial for businesses operating in regulated environments, helping them navigate the complexities of data governance.