Goeasy Ltd. (EHMEF)

Overview

goeasy Ltd. operates as a prominent provider of non-prime leasing and lending services, primarily catering to consumers within Canada. Through its well-established brands - easyhome, easyfinancial, and LendCare, the company extends a wide spectrum of financial solutions. It is structured into two significant segments: Easyfinancial and Easyhome, each aimed at fulfilling diverse consumer needs. Originally known as easyhome Ltd., the company rebranded to goeasy Ltd. in September 2015, marking a new chapter in its mission to provide accessible financial services. Since its inception in 1990, goeasy Ltd. has been steadfast in its commitment to offering flexible financial options, headquartered in Mississauga, Canada, where it continues to innovate and expand its service offerings.

Products and Services

The array of products and services offered by goeasy Ltd. is designed to meet a variety of customer requirements, spanning from personal financing to household necessities. Here is a closer look at each:

• Unsecured and Secured Installment Loans
  These loans are tailored for consumers seeking immediate financial support without the need to provide collateral (unsecured) or those preferring to secure their loan against an asset (secured). This flexibility allows individuals to choose an option that best suits their financial situation.
• Home Equity Secured Instalment Loans
  Leveraging the equity in their home, customers can access larger loan amounts for significant expenses such as home renovations, debt consolidation, or other major investments, offering a competitive interest rate alternative.
• Automotive Vehicle Financing
  This service provides financial solutions for customers looking to purchase vehicles, making ownership more accessible for those who might not qualify for traditional auto loans due to their credit status.
• Loans for Retail Goods, Powersports, and Recreational Vehicles
  These loans are specifically designed to finance the purchase of retail goods, powersports, and recreational vehicles, offering customers the opportunity to acquire items that enhance their lifestyle or mobility without the full upfront cost.
• Home Improvement Project Financing
  Tailored financing options are available for customers planning to undertake home improvement projects, allowing them to transform their living spaces into more comfortable and valuable properties over time.
• Healthcare Related Products and Services Financing
  goeasy Ltd. extends financial assistance for purchasing healthcare-related products and services, ensuring that clients can access essential health care without financial strain.
• Leasing of Household Furniture, Appliances, and Electronics
  The company leases a wide range of household goods including furniture, appliances, and electronics, providing a solution for consumers who prefer to lease-to-own rather than purchase outright, thereby enhancing their home environment according to their budget and preference.