FirstCash Holdings, Inc. (FF60)
XFRA 
Summary
FF60 Chart
FirstCash (FCFS) Upgraded to Buy: Here's Why
FirstCash (FCFS) might move higher on growing optimism about its earnings prospects, which is reflected by its upgrade to a Zacks Rank #2 (Buy).
Our FirstCash Holdings Stock Pick is up 61%. We Still Like the Growth Story.
The company has benefited from consumer conditions. Its expansion plans are on pace.
FirstCash Leveraging A Near-Perfect Storm Into Exceptional Growth
FirstCash Holdings continues to deliver strong double-digit core growth in U.S. and Latin American pawn operations, supported by robust market demand. Management has consistently raised guidance, with Q2 revenue up 29% and EBITDA up 39%, while maintaining strong margins across key geographies. Despite ongoing struggles in the AFF business, FCFS is expanding its UK presence with the Ramsdens acquisition at under 8x EBITDA, targeting scale and efficiency.
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FirstCash Holdings, Inc. Profile
| Financial Services Industry | Financials Sector | Rick L. Wessel CEO | XFRA Exchange | 33768G107 CUSIP |
| US Country | 20,000 Employees | 14 Aug 2026 Last Dividend | 22 Feb 2006 Last Split | 25 Apr 1991 IPO Date |
Overview
FirstCash Holdings, Inc, together with its subsidiaries, is a leading operator of retail pawn stores, with a significant presence in the United States, Mexico, and the rest of Latin America. The company's operations are segmented into three main areas: U.S. Pawn, Latin America Pawn, and Retail POS Payment Solutions. Initially known as FirstCash, Inc, the company underwent a name change to FirstCash Holdings, Inc in December 2021. Since its incorporation in 1988, FirstCash Holdings has established a strong footprint in the pawn industry, catering to cash and credit-constrained consumers. The company's headquarters are located in Fort Worth, Texas, symbolizing its deep roots in the American business landscape.
Products and Services
FirstCash Holdings, Inc offers a wide range of products and services designed to meet the needs of its diverse clientele. These include:
- Pawn Loans: The company's core service involves providing short-term loans secured by collateral. Customers can pledge personal property such as jewelry, electronics, tools, appliances, sporting goods, and musical instruments to obtain these loans.
- Retail Merchandise Sales: In addition to pawn loans, FirstCash sells merchandise acquired through collateral forfeitures on unpaid pawn loans and purchases directly from customers. This includes a variety of items from jewelry to electronics, offering an affordable shopping option for consumers.
- Retail POS Payment Solutions: This segment of FirstCash focuses on providing point-of-sale payment solutions, particularly Lease-To-Own (LTO) products, and facilitates other retail financing payment options. These services are available across a network of both traditional and e-commerce merchant partners, expanding the company's reach beyond its pawn store operations.
