Go Fashion (India) Ltd. (GOCOLORS)

Overview

Go Fashion (India) Limited, a prominent name in the Indian apparel industry, specializes in the design, development, sourcing, marketing, and retailing of a vast array of women's bottom-wear and kids apparel. Operating under the brand Go Colors, the company has established a strong presence across India, offering a diverse range of products that cater to various fashion needs and preferences. Initially founded as Go Fashion (India) Private Limited, the company underwent a name change to Go Fashion (India) Limited as part of its evolution. Since its inception in 2010, Go Fashion (India) Limited has been headquartered in Chennai, India, from where it coordinates its extensive operations that encompass a vast network of brand outlets, an online retail platform, and partnerships with multiple online marketplaces and multi-brand outlets.

Products and Services

Churidars, Leggings, Dhotis, Harem Pants, Patiala, Palazzos, Culottes, Pants, Trousers, and Jeggings: These bottom-wear offerings cover a wide spectrum of styles and categories such as ethnic wear, western wear, fusion wear, athleisure, denims, plus sizes, and girl's wear, ensuring that customers can find the perfect match for any occasion or personal style preference.

Ethnic Wear: Catering to the traditional fashion segment, Go Fashion offers a range of bottom-wear that complements ethnic tops, such as kurtas and tunics, making it easier for women to complete their ethnic ensembles.

Western Wear: With a focus on modern and contemporary styles, the company provides a variety of western bottom-wear options, from casual jeggings to formal trousers, suitable for various settings, from office to outings.

Fusion Wear: Bridging the gap between traditional and western wear, Go Fashion's fusion wear collection offers versatile pieces that can be mixed and matched to create unique looks for every occasion.

Athleisure: Recognizing the growing popularity of comfortable yet stylish active wear, Go Fashion has introduced a line of athleisure bottom-wear, perfect for both workout sessions and casual outings.

Denims: Expanding beyond traditional bottom-wear, the company also offers a range of denim products that cater to the timeless appeal and versatility of jeans.

Plus Sizes: To ensure inclusivity, Go Fashion provides a selection of bottom-wear in plus sizes, catering to a wider audience and promoting body positivity among its customers.

Girl's Wear: Extending its product range to the younger demographic, the brand also offers a variety of bottom-wear options for girls, ensuring that children too can enjoy the latest fashion trends.

The company's extensive product line is available through its network of brand outlets, its website, various online marketplaces, and multi-brand outlets, enabling it to reach a wide customer base across India.