HBX Group International Plc (HBXe)

Overview

HBX Group International Plc is a public limited company incorporated in the United Kingdom and operates as a leading global B2B travel technology marketplace. With headquarters in Palma de Mallorca, Spain, and a registered office in London, the company plays a vital role in connecting travel suppliers—such as hotels, car rental companies, transfer services, theme parks, attractions, and activities—with distributors, which include online marketplaces, tour operators, travel advisors, airlines, and loyalty programs.

The company has established strong relationships by negotiating preferential rates and allocations with more than 250,000 hotels globally, managing approximately 46 million room nights each year. Additionally, HBX partners with 500 car rental suppliers and 23,000 experience providers, making them a key player in the travel technology industry. Revenue is generated through markups on distributed accommodations and associated services, ensuring a robust business model. The company's key brands comprise Hotelbeds, providing API-driven hotel distribution; Bedsonline, focused on web-based bookings tailored for travel agencies; and Roiback, which offers hospitality technology solutions, including booking engines and digital marketing. With a workforce of around 3,500 experts spread across 55 countries, HBX Group International leverages cloud-native platforms, data insights, and local market knowledge to streamline complex B2B travel operations and promote partner growth.

Products and Services

• Hotelbeds

  This brand specializes in API-driven hotel distribution, enabling travel suppliers to distribute accommodations efficiently to a vast network of distributors. By utilizing robust technology and integrations, Hotelbeds helps partners enhance their reach and revenue potential.

• Bedsonline

  Targeting travel agencies, Bedsonline provides a web-based booking platform designed for easy access to accommodations and related services. It offers agents a user-friendly interface to search and book travel products, facilitating smooth transactions and customer service experiences.

• Roiback

  This brand focuses on hospitality technology solutions, offering tools like booking engines and digital marketing services tailored for hotels and travel businesses. Roiback helps partners optimize their online presence and maximize bookings through innovative marketing strategies and technology.

• Car Rental Services

  HBX Group International collaborates with over 500 car rental suppliers, providing distributors access to a comprehensive range of vehicle options worldwide. This service enhances travel packages and offers customers flexibility in transportation during their trips.

• Experience Providers

  Partnering with 23,000 experience providers, HBX ensures that travelers have access to a diverse array of activities and attractions. This service enhances travel experiences by offering unique opportunities that can be integrated into travel itineraries.