Meta Platforms NASDAQ: META used its Connect event to outline an expanded artificial intelligence strategy centered on Muse, a personal agent the company said is designed to help users complete tasks, manage information and interact across devices.
Meta CEO Mark Zuckerberg is continuing his metaverse bet centering on virtual reality while pushing forward on AI agents. The Facebook co-founder revealed on Wednesday the $1299 Meta VR Glasses and a handheld device called the Muse Charm that works with the company's recently released Muse AI personal agent.
The AI amulet has become a bit of a cliché in the tech industry — devices like Friend have turned the idea of physical AI into little more than an exercise in eye-rolling for many consumers.
Meta teased a new AI device called Charm at its Connect event on Wednesday. The small device packs in Meta's new AI agent, Muse, and has a screen.
Meta rolled out a slew of new products during the company's Connect event. The company is launching a whole new VR-focused device.
Artificial intelligence again dominated the company's annual developer conference, as Mark Zuckerberg doubled down on how the technology can empower people.
Meta unveiled the Ray-Ban Meta Audio at its big conference. The two styles will have no camera — just audio and AI features.
Confirming earlier reports, Meta announced its first pair of camera-free AI glasses, the clunkily named Ray-Ban Meta Audio, at its Connect 2026 conference on Wednesday. Designed to combat criticism around the more malicious use cases for AI glasses, which saw them nicknamed “pervert glasses” by some, the new devices will be audio-only, offering the ability to listen to music and podcasts, take calls, translate speech, and communicate with Meta's AI assistant, Muse.
Meta launched Muse, its latest AI agent, less than two weeks ago – but downloads of the bot have already soared past rivals.
Jay Eskenazi planned the itinerary for his trip to Europe with Claude and the Grok Bot. Once he landed, Eskenazi said he realized Meta's Muse was the most helpful for travel planning.
Meta's Muse , the first major consumer product to emerge under Alexandr Wang since he was hired to head its AI efforts last year, has split the fortunes of US stocks this week.
Meta Platforms, Inc.'s Muse may be more valuable as a transaction layer than as a subscription product, allowing Meta to monetize purchases, bookings, leads, and other completed outcomes. Shopify's Shop Pay integration provides an early example of agentic commerce, while Amazon's decision to block Muse highlights how strategically valuable control over purchase intent could become. Meta already has the distribution, advertiser relationships, business agents, and performance-based monetization infrastructure needed to extend its model from attention toward transaction-based revenue.