Equator Beverage Co. (MOJO)

Overview

EQUATOR Beverage Company is a prominent player in the beverage industry, specializing in the development, production, distribution, and marketing of a wide range of beverage products. With a keen focus on both nonalcoholic and ready-to-drink alcoholic options, the company caters to a diverse consumer base. Particularly noteworthy is its dedication to serving the female market segment with a dedicated line of energy beverages. Originally operating under the moniker MOJO Organics, Inc., the company underwent a significant rebranding, adopting the name EQUATOR Beverage Company in July 2022. It is strategically headquartered in Jersey City, New Jersey, a location that supports its extensive operations across North America, the Caribbean, and Bermuda. The company employs a hybrid distribution model, leveraging third-party partners and brokers to maximize its market penetration and ensure its innovative beverage products are within easy reach of its target audience.

Products and Services

EQUATOR Beverage Company boasts an impressive portfolio of beverage products, designed to meet the varying tastes and preferences of its customers:

• MOJO Coconut Water: The flagship product of EQUATOR Beverage Company, offering the hydrating benefits of coconut water in its natural form.
• Coconut Water + Pineapple Juice: A refreshing blend that combines the tropical tastes of coconut water and pineapple juice for a refreshing drink.
• Sparkling Coconut Water + Citrus: This variation adds a fizzy twist to coconut water, infused with a hint of citrus for a zesty flavor profile.
• Sparkling Coconut Water + Blood Orange: Offering a unique blend of sparkling coconut water with the rich, tangy taste of blood orange.
• Sparkling Coconut Water + Pink Grapefruit: A sparkling option that marries the subtle sweetness of coconut water with the crisp, tart flavor of pink grapefruit.
• Sparkling Coconut Water Energy + Citrus: Combines the hydration of coconut water with an energy-boosting blend, highlighted by a citrus kick for those in need of a revitalizing beverage.
• Sparkling Coconut Water Energy + Blood Orange: Another energy-oriented drink, this time with the bold flavor of blood orange to energize and refresh.
• Sparkling Coconut Water Energy + Pink Grapefruit: An energizing version of the classic, adding a pink grapefruit twist for a refreshing energy burst.
• Cubano Blue Agave Tequila Organic Sparkling Coconut Water + Citrus: A unique alcoholic offering that combines organic sparkling coconut water with the smooth taste of blue agave tequila and citrus, catering to adult consumers looking for sophisticated, ready-to-drink options.
• Cubano Blue Agave Tequila Organic Sparkling Coconut Water + Blood Orange: Another premium alcoholic blend, this variation mixes the rich taste of blood orange with the smoothness of blue agave tequila in organic sparkling coconut water.
• Organic Coconut Water: For those who prefer their coconut water in its most natural form, this organic option promises purity and hydration without any added flavors.