Nike, Inc. - Class B (NKE)
Nike: Q2 Sell-Off - Another Leg Down Ahead, Or Is The Bottom Finally In Sight?
Nike, Inc. is rated Hold as its turnaround remains incomplete, with further patience warranted before initiating a position. Key challenges include persistent China sales declines, tariff headwinds, and a business model shift impacting margins and growth. NKE Q2 earnings beat expectations, but management guides for Q3 revenue decline and margin compression, emphasizing a gradual, regionally varied recovery.
Nike's Profits Topped Estimates. Here's Why the Stock Is Tumbling Anyway
Nike shares tumbled Friday, despite quarterly profits that topped estimates, as a weaker-than-expected outlook and headwinds in China weighed on sentiment.
Nike is struggling to stay culturally relevant in China
Nike's sales in Greater China fell 17% in its most recent quarter. Nike CEO Elliott Hill acknowledged the slump, saying it needs to "reset" its approach to China Experts say Nike is struggling with cultural relevance as local brands connect with young consumers.
Why is Nike stock crashing today
Nike (NYSE: NKE) delivered some rather mixed results in its fiscal Q2 2026 earnings report on Thursday, December 18, beating revenue expectations but not doing so great in terms of profitability, which has weighed heavily on the Nike stock.
Nike stock plunges 10% due to $1.5B hit from tariffs, weak China sales
Nike stock plunged nearly 10% after the sneaker giant reported sliding profits due to an anticipated $1.5 billion hit from tariffs as well as a slowdown in China.
5 Things to Know Before the Stock Market Opens
Stock futures are little changed Friday after the S&P 500 and Dow snapped four-day losing streaks yesterday; Friday is the final quadruple witching day of the year, with a record amount of options contracts set to expire today; Nike stock is plunging amid concerns about sales weakness in China; TikTok reportedly has agreed to a deal to give American investors including Oracle a controlling stake; and FedEx earnings handily topped Wall Street expectations. Here's what you need to know today.
NIKE Q2 Earnings & Revenues Beat Estimates, Digital Revenues Down 14%
NKE beats Q2 FY26 estimates, but EPS drops and digital and China weakness pressure margins and outlook.
Quad witching, Nike slides, weed rules and more in Morning Squawk
Friday could be a wild day on Wall Street with four types of options expiring on the same day, a four-times-year occurrence known as “quadruple witching” day. Nike shares were down sharply in premarket trading after the sportswear giant warned sales would slide this quarter.
Nike Q2: The Repricing Might Have Started
Nike fell 10% despite beating estimates, showing that investors care less about short-term EPS beats and more about margins, China's weakness, and the lack of a credible turnaround narrative. Revenue held up thanks to wholesale, but the shift came at the cost of profitability, with gross margins down as tariffs and promotions continue to weigh on earnings power. Valuation remains demanding, with investors pricing a sharp earnings rebound driven mostly by cost efficiency, a scenario that looks optimistic given current execution risks.
NIKE, Inc. (NKE) Q2 2026 Earnings Call Transcript
NIKE, Inc. (NKE) Q2 2026 Earnings Call Transcript
Here's What Key Metrics Tell Us About Nike (NKE) Q2 Earnings
While the top- and bottom-line numbers for Nike (NKE) give a sense of how the business performed in the quarter ended November 2025, it could be worth looking at how some of its key metrics compare to Wall Street estimates and year-ago values.
Nike (NKE) Beats Q2 Earnings and Revenue Estimates
Nike (NKE) came out with quarterly earnings of $0.53 per share, beating the Zacks Consensus Estimate of $0.37 per share. This compares to earnings of $0.78 per share a year ago.
