ServiceNow (NOW) closed at $87.79 in the latest trading session, marking a -1.43% move from the prior day.
UBS has lowered its rating on ServiceNow Inc (NYSE:NOW, XETRA:4S0) to Neutral from Buy, saying its earlier conviction that the company was best positioned among application software firms in the AI era has weakened amid emerging signs of budget pressure in non-AI software spending. The bank noted that while customers continue to view ServiceNow as a core “system of record” for IT assets, there is growing interest in using AI to build lighter workflow tools on top of existing systems.
ServiceNow (NYSE: NOW) plunged 6% on April 10 after senior UBS analyst Karl Keirstead issued a bearish note on the Santa Clara-headquartered software giant. Citing a material shift in enterprise spending priorities, Keirstead downgraded NOW this morning to “neutral” and slashed his price target sharply to $100.
In the latest trading session, ServiceNow (NOW) closed at $97.47, marking a -3.06% move from the previous day.
ServiceNow (NYSE:NOW | NOW Price Prediction) stock is drawing fresh analyst scrutiny in early April, with BTIG analyst Allan Verkhovski cutting his price target to $185 from $200 while keeping a Buy rating on the shares.
ServiceNow is positioned as a digital workflow automation platform with a robust data and workflow moat, acting as enterprise AI's 'system of record.' NOW's AI-related revenues are accelerating, with Now Assist surpassing $600M ACV in 2025 and a $1B target for 2026, supporting high-teens revenue growth projections. Shares currently trade at a significant discount to historical multiples, offering a rare entry point with potential for 20–30% in potential annualized returns through 2030.
Bill McDermott envisions a ‘control tower' for companies as AI moves beyond intelligence to execution.
ServiceNow (NOW) closed at $102 in the latest trading session, marking a -1.96% move from the prior day.
Zacks.com users have recently been watching ServiceNow (NOW) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.
NOW shares drop 31.7% YTD amid AI-native competition and slower growth, even as its expanding AI platform and $600B TAM fuel demand.
Benchmark analyst Yi Fu Lee initiated coverage of ServiceNow (NYSE:NOW | NOW Price Prediction) with a Buy rating and a $125 price target, arguing that a prolonged selloff has created a compelling entry point for long-term investors.
ServiceNow, Inc. is capitalizing on enterprise AI adoption, driving automation and workflow digitization through its unified platform. NOW's agentic AI offerings, including Now Assist, are fueling contract wins and underpinned robust 21% year-over-year subscription revenue growth in Q4 '25. Recent valuation compression to ~21X FY 2027 earnings presents a compelling entry, as AI is an opportunity, not a threat, for scalable SaaS platforms.