Ozop Energy Solutions Inc. (OZSC)
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Varon CEO discusses Ballislife Hydro Growth - ICYMI
Varon Corp (OTCID:OZSC) CEO Benjamin Schubert talked with Proactive about two significant developments for the company's Ballislife Hydro sports drink brand: the addition of youth basketball standout Egypt Dean as a partner and owner in the brand, and the continued retail expansion of the product across Central Florida. Schubert discussed how Egypt Dean, the son of Alicia Keys and Swizz Beatz, developed an organic relationship with Ballislife Hydro before deciding to become involved as an investor and partner.
Varon Corp's Ballislife expands into Central Florida convenience stores with NBA partnership
Varon Corp (OTCID:OZSC) said its joint venture Ballislife Drink Inc has secured placement in approximately 95 retail locations across Central Florida with one of the largest convenience store operators in North America, as the functional beverage brand accelerates its commercial rollout. The Central Florida expansion is backed by NBA guard Desmond Bane, an equity partner in Ballislife Hydro, whose presence in Orlando is expected to support local brand awareness as the product enters high-traffic retail environments.
Varon believes the beverage aisle is being rebuilt around wellness
Walk down the beverage aisle of just about any major retailer right now and the geography has shifted. Shelf space once reserved for sugary soft drinks and beer is shrinking.
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Ballislife HYDRO secures seven-figure investment from Egypt Dean, son of Alicia Keys and Swizz Beatz
Ballislife Drink Inc said on Tuesday that Egypt Dean, the 15-year-old son of Grammy Award-winning artists Alicia Keys and Swizz Beatz, has made a seven-figure strategic investment in Ballislife HYDRO, the company's basketball-focused sports hydration brand. Funded in part by royalties Dean earned after producing a beat used by Kendrick Lamar at age five, the investment positions the teenager as a strategic partner in the brand's national expansion.
Varon launches Ballislife across 100 Chicago retail locations
Varon Corp (OTCID:OZSC)'s US subsidiary, Varon USA, has secured placement for its Ballislife drink across nearly 100 retail locations in the greater Chicago metropolitan area, marking one of the brand's first concentrated urban rollouts. The pilot launch, which began in June 2026, targets high-traffic retail corridors across one of the most active markets in the Midwest, allowing the company to evaluate consumer behavior and in-store performance at scale.
Varon Corp's Bucked Up lands C$500,000 order as Ozop deal nears close
Varon Corp (OTCID:OZSC) subsidiary Varon Wellness has secured a commitment worth more than C$500,000 from a leading national warehouse retailer for its Bucked Up energy drink brand in Canada, as Varon and Ozop Energy Solutions work through pre-closing conditions on their previously announced transaction. The order is primarily comprised of a new mini can format being introduced into the Canadian market.
