Porsche is one of the biggest automotive companies in the world by market capitalization. Interestingly enough, the luxury carmaker only had its initial public offering (IPO) back in late 2022.
Luxury carmaker Porsche replaced its CFO and head of sales on Wednesday with two company veterans as it reshuffles its board in the hopes of reviving flagging performance and a weak share price.
German carmaker Porsche AG wants to cut around 1,900 positions by 2029, the DPA news agency reported on Thursday.
Porsche AG's profitability is expected to decline with new expenses reducing profit margins to 10-12% in 2025, with recovery not anticipated until 2027/28. Management changes, including the departure of the CFO and Head of Sales & Marketing, signal a strategic restart amid execution issues. Porsche's multiple is no longer justified. We moved our rating to a sell.
Porsche stock price has imploded, and moved to a record low as the company goes through one of its worst crises in decades. It slumped to an all-time low of €55.56, down by over 55% from its all-time high, bringing its market cap to over €25 billion.
Porsche AG shares fell 7% in early Friday trade after the luxury carmaker forecast a preliminary profit margin of 10%-12% for 2025, far below expectations, as it struggles to boost flagging sales and weak demand in China.
Porsche AG said on Thursday that expenses for the vehicle development and battery activities in its subsidiaries will impact its operating profit and automotive net cash flow for up to 800 million euros ($830.80 million) in 2025.
Porsche's supervisory board has started talks to end finance chief Lutz Meschke's and sales executive Detlev von Platen's contracts early, the German luxury carmaker said in a statement late on Saturday, as it struggles to boost flagging earnings and weak sales in China.
German sports car maker Porsche AG reported a 28% tumble in 2024 China sales on Monday, as persistent weakness in the world's largest car market hit German carmakers.
Porsche SE , the holding company which owns a third of Volkswagen , expects an impairment on its investment in the carmaker of up to 20 billion euros ($20.98 billion), it said on Friday.
POAHY shares are not a vehicle for investing exclusively in Porsche; rather, they provide substantial exposure to VWAGY and other small but innovative ventures. Given the increase in net debt, a dividend cut is likely to be expected. The debt level is shrinking, creating a favorable discount in the share price relative to NAV.
Porsche AG staff at the German carmaker's site in Stuttgart will join a wave of strikes in key German industries on Tuesday, said IG Metall union's local branch, as part of national action planned to push for higher pay.