Safilo Group S.p.A. ADR (SAFLY)

Overview

Safilo Group S.p.A., headquartered in Padua, Italy, is a global leader in the eyewear industry with a rich history dating back to 1878. The company is renowned for its design, production, wholesale, and retail distribution of a vast array of eyewear products. Serving a diverse market that encompasses North America, Europe, the Asia Pacific, and other international regions, Safilo prides itself on its extensive brand portfolio. This includes both owned and licensed brands that span across optical frames, sunglasses, sports goggles, and helmets. Originally known as Safilo Holding S.p.A., the company underwent a name change in September 2005 to better reflect its expansive operations and commitment to quality and innovation in the eyewear market.

Products and Services

• Owned Brands: Safilo's own brands include Carrera, Polaroid, Safilo, Smith, Blenders Eyewear, and Privé Revaux. Additionally, it offers Adensco, Chesterfield, Elasta, and Emozioni. These brands are known for their unique designs, quality materials, and innovative technologies, catering to a wide range of preferences and needs in optical frames, sunglasses, and sports eyewear.
• Licensed Brands: Safilo partners with numerous high-profile brands to create prescription frames and sunglasses. These partnerships include Banana Republic, BOSS, Carolina Herrera, Chiara Ferrigni, David Beckham, Dsquared2, Fossil, havaianas, HUGO, Isabel Marant, Jimmy Choo, Juicy Couture, Kate Spade, LEVI'S, Liz Claiborne, Marc Jacobs, Missoni, M Missoni, Moschino and Love Moschino, Pierre Cardin, PORTS, rag&bone, Rebecca Minkof, Tommy Hilfiger, Tommy Jeans, Under Armour, and Liz Claiborne. These collaborations bring together Safilo's expertise in eyewear manufacturing with the distinct style and branding of each partner, offering consumers a wide selection of high-fashion and functional eyewear.
• Distribution Channels: Safilo distributes its products through a variety of channels to ensure broad accessibility and convenience for customers. This includes opticians, optometrists, ophthalmologists, distribution chains, department stores, specialized retailers, and licensors' own stores. Additionally, Safilo caters to the duty-free market and sports shops, leveraging a network of independent distributor partners to reach a global customer base.