TheDirectory.com Inc. (SEEK)

Overview

TheDirectory.com, Inc. is a prominent online local search and directory company based in the United States, primarily operating through a network of online local business directories and city guides. Having undergone a name change from Elysium Internet, Inc. to its current nomenclature in May 2011, the company has solidified its position in the online local business search and directory landscape. Headquartered in Tampa, Florida, TheDirectory.com, Inc. caters mainly to small-and medium-sized businesses, local market-focused advertisers, agencies, and resellers, by connecting them with consumers searching for local services online. As a subsidiary of FTS Group, Inc., the company leverages a comprehensive suite of online marketing and branding solutions to meet the diverse needs of its clientele.

Products and Services

• Network of Online Directories and City Guides:

The core of TheDirectory.com, Inc.'s offerings includes a robust network of online local business directories and city guides. These platforms are designed to provide detailed business listings, directory information, and user-generated reviews, facilitating consumers in their search for local services through the business search engine TheDirectory.com. Additionally, the company operates vertically targeted directories such as Podiatrist.net, Chiropractor.net, 123HomeRepair.com, and DentistAppointments.com, further enhancing the specificity and utility of its services.

• Hello Branded City Guides:

Complementing its directory services, TheDirectory.com, Inc. operates a series of Hello branded city guides, including addresses such as HelloNewYorkCity.com, HelloChicago.com, and HelloMiami.com, among others. These guides offer localized content, aiming to connect users with a wide range of services and businesses in their city.

• Online Marketing and Branding Solutions:

Understanding the importance of online visibility for businesses, TheDirectory.com, Inc. provides a comprehensive suite of online marketing and branding solutions. These services encompass search engine marketing, display advertising, Web presence enhancement, online media planning, and social networking strategies. The goal is to bolster the online presence of businesses, making them more accessible and attractive to potential customers.

• Custom-Built Search Engine Optimized (SEO) Websites:

In addition to generic online services, TheDirectory.com, Inc. offers custom-building of search engine optimized (SEO) business websites. This service involves designing, developing, and deploying bespoke websites that are optimized for higher visibility in search engine results, tailored specifically to the needs and branding of individual businesses. This effectively helps businesses stand out in the competitive online marketplace.