SMR Jewels Limited (SMR)

SMR Jewels Limited is a jewellery manufacturing and design company specializing in high-end, culturally rooted ornamentation for the Indian market. The company focuses on designer heritage jewellery that blends traditional Indian craftsmanship with contemporary styling, targeting customers seeking intricate, statement pieces for weddings, festivals, and special occasions. Its portfolio spans mythology-inspired, spiritual, nature-inspired, traditional, and bridal collections, including Jadtar, Meenakari, Polki, and antique-finish designs. SMR Jewels Limited primarily operates on a business-to-business model, supplying wholesalers, retailers, boutiques, showrooms, and participating in exhibitions across India, thereby positioning itself as a backend design and manufacturing partner to established jewellery brands and regional chains. Incorporated in 2018 and headquartered in Ahmedabad, Gujarat, the company leverages both traditional techniques and modern design sensibilities to serve the premium and wedding-focused jewellery segment within the broader Indian gems and jewellery industry.