Viva Goods Company Ltd. (VVCHF)

Overview

Viva Goods Company Limited is a prominent investment holding company that plays a significant role in the apparel and footwear industry across a broad geographical spectrum, including the United Kingdom, the Republic of Ireland, the United States, the People's Republic of China, Asia, Europe, the Middle East, and Africa. The company boasts a diverse portfolio through its operations in two distinct segments: Multi-Brand Apparel and Footwear, and Sports Experience. Initially known as Viva China Holdings Limited, the company underwent a rebranding process to become Viva Goods Company Limited in May 2023. Founded in the year 2000, it has established its headquarters in Tseung Kwan O, Hong Kong, marking its presence as a key player in the global market by offering an extensive range of products and services tailored to meet the evolving needs of its customers.

Products and Services

• Multi-Brand Apparel and Footwear

  This segment focuses on the intricate processes of design, development, branding, and sales of apparel and footwear. Viva Goods Company Limited owns a distinctive collection of brands under its umbrella, including Clarks, bossini.X, LNG, TESTONI, LI-NING, and Double Happiness. These brands cater to a wide audience, offering a variety of styles and design innovations that meet the dynamic preferences of consumers across the globe.

• Sports Experience

  The Sports Experience segment showcases Viva Goods Company Limited's commitment to promoting an active lifestyle and sports culture. This segment encompasses the management and operation of sports parks, sports centers, and ice-skating rinks, in addition to e-sports clubs. It also involves the coordination of sports events, offering sports-related marketing services that create unforgettable experiences for participants and spectators alike.

• Retail and Distribution of Garments

  Apart from its primary offerings, the company extends its reach into the retail and distribution of garments, ensuring the availability of its diverse brand collections to a broader audience, facilitating consumer access to quality apparel.

• Sports Talent Management and Events

  Viva Goods Company Limited is deeply involved in sports talent management, alongside the production and management of competitions and sporting events. This service allows the company to support and manage sports talents, while also engaging in the creation and management of events that boost the visibility and popularity of sports among various communities.

• Sports-Related Marketing and Consultancy

  Offering sports-related marketing and consultancy services, the company aids organizations in crafting marketing strategies and campaigns that effectively promote sports and athletes, engaging audiences and fostering a supportive sports environment.

• Manufacturing of Shoes and Sale of Footwear and Leather Goods

  Moreover, Viva Goods Company Limited has capabilities in manufacturing shoes, along with selling footwear and leather goods. This aspect of their operation highlights their comprehensive approach to meeting consumer needs, ranging from production to point-of-sale.