WildBrain Ltd. (WILD)

Overview

WildBrain Ltd., initially known as DHX Media Ltd., is a prolific entity in the realm of film and television production with a focus primarily on children's and family content. Established in 2004 and headquartered in Toronto, Canada, the company has extended its reach globally, distributing its creations across Canada, the United States, the United Kingdom, and other international markets. Operating through Content and Canadian Television Broadcasting segments, WildBrain stands out for its dedication to animated series for children, leveraging both traditional and digital platforms to engage audiences worldwide. The strategic rebranding to WildBrain Ltd. in December 2019 marked a new chapter in its journey, emphasizing its core mission to entertain, inspire, and enlighten young minds through engaging and innovative content.

Products and Services

• Content Production and Distribution: WildBrain specializes in developing children's and family content, including animated series. It provides comprehensive services, from production to distribution, catering to a variety of platforms including YouTube's AVOD channels.

• Licensing and Pre-sales: The company manages the licensing of new proprietary series or pre-sells shows that are in development. This involves negotiations and deals with individual streaming services, broadcasters, and other media platforms to ensure wide distribution.

• Re-licensing of Existing Series: WildBrain possesses an extensive library of existing series, which it re-licenses or packages for distribution. This includes both its own proprietary titles and third-party produced titles, ensuring varied content for audiences.

• Television Broadcasting: Holding broadcast licenses for Family Channel, Family Jr., Télémagino, and WildBrain TV, the company offers a diverse viewing experience to its audience through various channels dedicated to family and children's programming.

• Brand Licensing Agency: The company also operates as an entertainment, sport, and brand licensing agency, managing licenses for both its own brands, such as Peanuts, Strawberry Shortcake, and Teletubbies, as well as third-party brands. This includes facets such as publishing, music rights, and live tours.

• Streaming Services: WildBrain caters to the growing demand for on-demand content by offering its films and television programs for streaming services, ensuring accessibility and convenience for viewers preferring digital consumption.

• Conventional and Specialty Broadcasting: Beyond digital platforms, the company serves conventional and specialty terrestrial, and cable/satellite television broadcasters, providing a holistic distribution model that encompasses various media platforms and digital providers.