There have been a string of consumer-focused companies that have issued guidance that investors found disappointing.
WPP PLC (LSE:WPP) shares plunged 18% to 634p as the advertising and marketing giant reported a lower top line for last year as client budgets remain constricted, leading it to predict that growth will not return in 2025. Reported revenue for the 2024 came in at £14.7 billion, down 0.7%, but up 2.3% on a like-for-like basis.
Ad group WPP reported a worse-than-expected decline in organic revenue after a disappointing final quarter when it was hit by weaker client discretionary spending and said it had to be cautious about 2025, sending its shares sharply lower.
WPP PLC (LSE:WPP) attempts to sell its stake in research group Kantar have seemingly been boosted by the US $1 billion sale of that business's market research arm. Kantar Media, which specialises in TV ratings, is being sold to alternative investment group HIG Capital.
JPMorgan analyst Daniel Kerven lowered the firm's price target on WPP to 960 GBp from 1,040 GBp and keeps a Neutral rating on the shares.
WPP PLC (LSE:WPP)'s recent rebound has failed to shift sentiment at UBS, which doubled down on a ‘sell' rating for the advertising firm on poor prospects ahead. Though UBS upped WPP's share price target from 680p to 720p, the bank suggested a resurgence in its share price since the summer was unlikely to last.
WPP PLC (LSE:WPP) shares rose after it was confirmed that French market research giant Ipsos is in talks about potentially buying Kantar Media. WPP owns a 40% stake in Kantar.
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WPP plc (NYSE:WPP ) Q3 2024 Earnings Conference Call October 10, 2024 4:30 AM ET Company Participants Mark Read – CEO Joanne Wilson – CFO Conference Call Participants Laura Metayer - Morgan Stanley Nicolas Langlet - BNP Paribas Adrien de Saint Hilaire - Bank of America Thomas Singlehurst - Citi Joseph Thomas – HSBC Steve Liechti - Deutsche Numis Simon Baker - Bernstein Operator Good morning, ladies and gentlemen, and thank you for standing by. Welcome to the WPP 2024 Third Quarter Trading Update Conference Call and Webcast.
WPP reported a surprise rise in organic revenue for the third quarter, returning to growth after declines in previous quarters, as it benefited from higher spending among its bigger clients and a stabilization in the technology sector.
Advertising conglomerate WPP PLC (LSE:WPP) returned to growth in the past quarter with better revenues than expected, thanks to new wins with the likes of Amazon, Starbucks and Unilever. The FTSE 100-listed marketing group, which owns agencies including GroupM, Ogilvy, Mindshare and Finsbury, reported revenue less pass-through costs of £2.9 billion for the third quarter, up 0.5% on a like-for-like basis.
British ad group WPP reported a better-than-expected 0.5% rise in like-for-like organic revenue in the third quarter, with growth in North America, western continental Europe and India partly offset by continued tough trading in China.