Yue Yuen Industrial Holdings Ltd. (YUE)

Overview

Yue Yuen Industrial (Holdings) Limited stands as a pinnacle of achievement in the footwear and sporting goods sector, establishing itself since 1969 with its headquarters rooted in Kwun Tong, Hong Kong. This investment holding company has carved its niche by specializing in the manufacture and sale of athletic, athleisure, casual, and outdoor footwear, spread out across a vast geographical landscape that includes the People's Republic of China, the rest of Asia, the United States, and Europe, herein operating globally. The company's expertise goes beyond manufacturing, as it also embraces roles as an Original Design Manufacturer (ODM) and Original Equipment Manufacturer (OEM) for a plethora of esteemed international brand names including but not limited to adidas, Asics, New Balance, Nike, Salomon, and Timberland. In essence, Yue Yuen is the backbone behind many of the world’s favorite footwear brands, ensuring quality and innovation are always a step ahead.

Products and Services

• Footwear Manufacturing:

  At the core of Yue Yuen's operations lies its capacity to produce high-quality athletic, athleisure, casual, and outdoor footwear. This service encompasses a complete spectrum of steps in the footwear manufacturing process, tailored to meet the specific needs of global brands through comprehensive OEM and ODM partnerships.

• Sporting Goods Distribution:

  The company extends its prowess into the distribution of sporting products, leveraging its extensive network and expertise to supply a plethora of sporting goods that cater to diverse athletic needs and preferences.

• Sport Service Platform:

  Yue Yuen differentiates itself by operating a holistic sport service platform. This innovative service combines both online and offline elements to offer a wide range of sports-related services, including event sponsorship, promotions, sports center operations, and design services. The platform caters to various stakeholders by providing event organization, venue management, media broadcasting, shopping experiences, activity registrations, ticketing, and more, ensuring a comprehensive support system for sports enthusiasts and professionals alike.

• Commercial Space Provision:

  The company offers commercial space leasing to retailers and distributors, thus providing an essential physical space for brand interaction and product showcase. This service facilitates an accessible retail environment for consumers to explore a wide range of sports products and footwear.

• Footwear Trading:

  Aside from manufacturing and distributing sports and footwear products, Yue Yuen also engages in the trading of footwear. This facet of the business allows for the procurement and sale of a diverse assortment of footwear products, fostering a dynamic and versatile marketplace.