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Apple Inc. (AAPL)

Market Closed
18 Jun, 20:00
NASDAQ (NGS) NASDAQ (NGS)
$
298. 01
+2.06
+0.6961%
$
4.38T Market Cap
31.46 P/E Ratio
0.02% Div Yield
85.96M Volume
6.57 Eps
$ 295.95
Previous Close
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Day Range
295.62 300.57
Year Range
198.96 317.4
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Apple Continues to Expand Services Business: What's the Path Ahead?

Apple Continues to Expand Services Business: What's the Path Ahead?

AAPL's Services arm hits 1B+ paid subscribers as Apple Intelligence boosts offerings from Wallet to Music.

Zacks | 0 year ago
Apple's potential tie-up with Perplexity seen as defensive move amid Google antitrust case – Jefferies

Apple's potential tie-up with Perplexity seen as defensive move amid Google antitrust case – Jefferies

A potential deal between Apple Inc and AI startup Perplexity would mark a strategic shift for the iPhone maker, but analysts at Jefferies said the benefits are unclear and the move could be interpreted as a defensive response to rising regulatory pressure on its long-standing relationship with Google. Apple Inc (NASDAQ:AAPL, ETR:APC) is reportedly weighing either a partnership or full acquisition of Perplexity AI, a search engine startup recently valued at $14 billion.

Proactiveinvestors | 0 year ago
This outlook shows why investors should maintain exposure to the ‘Magnificent Seven'

This outlook shows why investors should maintain exposure to the ‘Magnificent Seven'

Big Tech is expected to see double the earnings growth of the S&P 500, as long as the group can maintain momentum in a key area.

Marketwatch | 0 year ago
Apple Reportedly Set to Propose Easier Access to Offers Outside App Store

Apple Reportedly Set to Propose Easier Access to Offers Outside App Store

Apple is reportedly set to propose making it easier for third-party developers to send customers outside of its App Store to make software purchases in order to avoid additional penalties being imposed by European Union regulators. [contact-form-7] The company's proposal is due Thursday (June 26), Bloomberg reported Wednesday (June 25).

Pymnts | 0 year ago
Apple: Perplexity Rumors Reflect Increasing Pressures At Cupertino (Upgrade)

Apple: Perplexity Rumors Reflect Increasing Pressures At Cupertino (Upgrade)

Apple Inc.'s AI efforts have underwhelming, leading to underperformance and raising concerns about its ability to innovate. Acquisitions like Perplexity AI won't solve the problem, as Apple lacks the culture and expertise that's needed to compete at the leading edge of AI. Apple should focus on leveraging its hardware strengths and building better partnerships with third-party AI leaders, rather than trying to compete directly.

Seekingalpha | 0 year ago
Unpacked 2025: Samsung's AI Ecosystem Is Coming For Apple, Google, And Other Rivals

Unpacked 2025: Samsung's AI Ecosystem Is Coming For Apple, Google, And Other Rivals

Samsung's July 9 Unpacked event is more than a product launch—it's a strategic statement about AI and ecosystem leadership. Samsung is uniquely positioned, building not just devices but also the critical chips and infrastructure powering global tech, with strong financials and a fortress balance sheet. The company is aggressively integrating AI across all product categories, outpacing Apple and Google in ecosystem cohesion and innovation.

Seekingalpha | 0 year ago
My Dividend Stock Portfolio: New May Dividend Record - 100 Holdings With 15 Buys

My Dividend Stock Portfolio: New May Dividend Record - 100 Holdings With 15 Buys

Markets remained volatile in May 2025 amid ongoing trade tensions and mixed signals from Washington and Wall Street. While U.S.-China talks quietly resumed, tariffs persisted and business sentiment stayed cautious, contributing to investor uncertainty. May's investments added $111 in annual dividends, keeping me on track with my goal of $100+ monthly income growth and a 7.4% yield on cost.

Seekingalpha | 0 year ago
Apple's potential deal with Perplexity AI seen as strategic AI boost – BofA

Apple's potential deal with Perplexity AI seen as strategic AI boost – BofA

Apple Inc (NASDAQ:AAPL, ETR:APC) is reportedly exploring a potential acquisition or partnership with artificial intelligence startup Perplexity AI, in a move that could enhance its AI capabilities and reduce reliance on Alphabet's Google, according to Bank of America analysts. The investment bank, which maintains a "Buy" rating on Apple with a $235 price objective, said the iPhone maker stands to benefit significantly from integrating Perplexity's technology into its ecosystem, particularly to improve Siri and enter the search advertising market.

Proactiveinvestors | 0 year ago
Why Apple potentially acquiring Perplexity could be big news for its stock

Why Apple potentially acquiring Perplexity could be big news for its stock

The tech giant could find a way out of the “penalty box” and cure the perception that it's an AI laggard.

Marketwatch | 0 year ago
Apple Reportedly Negotiating to Stave Off EU App Store Fines

Apple Reportedly Negotiating to Stave Off EU App Store Fines

Apple is reportedly in eleventh-hour negotiations with European regulators about changes to its App Store. [contact-form-7] As the Financial Times (FT) reported Monday (June 23), the tech giant is hoping to escape a series of escalating fines from the European Union (EU) set to go into force this week.

Pymnts | 0 year ago
Here's why you should buy Apple stock before July 1

Here's why you should buy Apple stock before July 1

American technology giant Apple (NASDAQ: AAPL) has had a tough run in 2025, with the stock underperforming most of its peers, but July could mark a turning point.

Finbold | 0 year ago
Apple mulls Perplexity AI acquisition in bid to catch up in generative tech race

Apple mulls Perplexity AI acquisition in bid to catch up in generative tech race

Apple Inc (NASDAQ:AAPL, ETR:APC) is reportedly weighing an acquisition of Perplexity AI, a fast-rising name in artificial intelligence, as the company looks to reassert itself in a sector where it has so far lagged behind peers. The discussions, said to involve senior executives including mergers chief Adrian Perica and services lead Eddy Cue, remain at an early stage, according to reports first published by Bloomberg.

Proactiveinvestors | 0 year ago
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